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Spreads in Belgium to 2011
Market Report, September 2007, 396  €


Description

IntroductionThis databook is a detailed information resource covering all the key data points on Spreads in Belgium.
It includes comprehensive value volume segmentation and market share data.
The databook supplies actual data to 2006 and full forecasts to 2011.ScopeContains information on 5 categories: Chocolate Spreads, Honey, Savory Spreads, Jams & Preserves and Nut-based spreads.
Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
Includes company and brand share data by categories.HighlightsThe market for Spreads in Belgium increased between 2001-2006, growing at an average annual rate of 0.6%.
The leading company in the market in 2006 was Ferrero.
The second-largest player was Duo Penotti with Unilever in third place.Reasons to PurchaseDiscover the major quantitative trends affecting the Spreads markets.
Understand consumers' consumption and expenditure patterns.
Understand the future direction of the market with reliable historical data and full five year forecasting.

Sommaire
 
TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Spreads 2
Summary category level - Chocolate Spreads 3
Summary category level - Honey 4
Summary category level - Savory Spreads 5
Summary category level - Jams & Preserves 6
Summary category level - Nut - Based Spreads 7
Chapter 2 INTRODUCTION 8
What is this report about? 8
How to use this report 8
Market Definition 9
Chapter 3 BELGIUM SPREADS - MARKET OVERVIEW 21
Value Analysis, 2001-2006 21
Value Analysis, 2006-2011 22
Value Analysis, US$ 2001-2006 24
Value Analysis, US$ 2006-2011 25
Volume Analysis, 2001-2006 27
Volume Analysis, 2006-2011 29
Company and Brand Share Analysis 32
Expenditure & consumption per head 37
Chapter 4 LEADING COMPANY PROFILES 41
Ferrero 41
Unilever 43
Chapter 5 CATEGORY ANALYSIS - CHOCOLATE SPREADS 46
Value Analysis, 2001-2006 46
Value Analysis, 2006-2011 47
Value Analysis, US$ 2001-2006 49
Value Analysis, US$ 2006-2011 50
Volume Analysis, 2001-2006 51
Volume Analysis, 2006-2011 52
Company and Brand Share Analysis 54
Expenditure & consumption per head 57
Chapter 6 CATEGORY ANALYSIS - HONEY 60
Value Analysis, 2001-2006 60
Value Analysis, 2006-2011 61
Value Analysis, US$ 2001-2006 63
Value Analysis, US$ 2006-2011 64
Volume Analysis, 2001-2006 65
Volume Analysis, 2006-2011 66
Company and Brand Share Analysis 68
Expenditure & consumption per head 71
Chapter 7 CATEGORY ANALYSIS - SAVORY SPREADS 74
Value Analysis, 2001-2006 74
Value Analysis, 2006-2011 75
Value Analysis, US$ 2001-2006 77
Value Analysis, US$ 2006-2011 78
Volume Analysis, 2001-2006 79
Volume Analysis, 2006-2011 80
Company and Brand Share Analysis 82
Expenditure & consumption per head 85
Chapter 8 CATEGORY ANALYSIS - JAMS & PRESERVES 88
Value Analysis, 2001-2006 88
Value Analysis, 2006-2011 89
Value Analysis, US$ 2001-2006 91
Value Analysis, US$ 2006-2011 92
Volume Analysis, 2001-2006 93
Volume Analysis, 2006-2011 94
Company and Brand Share Analysis 96
Expenditure & consumption per head 99
Chapter 9 CATEGORY ANALYSIS - NUT - BASED SPREADS 102
Value Analysis, 2001-2006 102
Value Analysis, 2006-2011 103
Value Analysis, US$ 2001-2006 105
Value Analysis, US$ 2006-2011 106
Volume Analysis, 2001-2006 107
Volume Analysis, 2006-2011 108
Company and Brand Share Analysis 110
Expenditure & consumption per head 111
Chapter 10 COUNTRY COMPARISON 114
Value 114
Volume 119
Market Share 124
Chapter 11 BELGIUM SOCIOECONOMIC PROFILE 125
Country Overview 125
Key Facts 126
Political Overview 127
Belgium Economic Overview 128
Chapter 12 BELGIUM MACROECONOMIC PROFILE 129
Macroeconomic Indicators 129
Chapter 13 RESEARCH METHODOLOGY 134
Methodology overview 134
Secondary research 135
Market modelling 136
Primary research 137
Data finalisation 137
Ongoing research 138
Chapter 14 APPENDIX 139
Future readings 139
How to contact experts in your industry 139


LIST OF FIGURES
Figure 1: Belgium Spreads value & value forecast, 2001-2011 (€ m, nominal prices) 23
Figure 2: Belgium Spreads category growth comparison, by value, 2001-2011 26
Figure 3: Belgium Spreads volume & volume forecast, 2001-2011 (Kg m) 30
Figure 4: Belgium Spreads category growth comparison, by volume, 2001-2011 31
Figure 5: Belgium Spreads company share, by value, 2005-2006 (%) 34
Figure 6: Belgium Chocolate Spreads value & value forecast, 2001-2011 (€ m, nominal prices) 48
Figure 7: Belgium Chocolate Spreads volume & volume forecast, 2001-2011 (Kg m) 53
Figure 8: Belgium Chocolate Spreads company share, by value, 2005-2006 (%) 55
Figure 9: Belgium Honey value & value forecast, 2001-2011 (€ m, nominal prices) 62
Figure 10: Belgium Honey volume & volume forecast, 2001-2011 (Kg m) 67
Figure 11: Belgium Honey company share, by value, 2005-2006 (%) 69
Figure 12: Belgium Savory Spreads value & value forecast, 2001-2011 (€ m, nominal prices) 76
Figure 13: Belgium Savory Spreads volume & volume forecast, 2001-2011 (Kg m) 81
Figure 14: Belgium Savory Spreads company share, by value, 2005-2006 (%) 83
Figure 15: Belgium Jams & Preserves value & value forecast, 2001-2011 (€ m, nominal prices) 90
Figure 16: Belgium Jams & Preserves volume & volume forecast, 2001-2011 (Kg m) 95
Figure 17: Belgium Jams & Preserves company share, by value, 2005-2006 (%) 97
Figure 18: Belgium Nut-Based Spreads value & value forecast, 2001-2011 (€ m, nominal prices) 104
Figure 19: Belgium Nut-Based Spreads volume & volume forecast, 2001-2011 (Kg m) 109
Figure 20: Global Spreads market split (value terms, 2006) – Top 5 countries 115
Figure 21: Global Spreads market value, 2001 – 2006 (Top 5 countries) 118
Figure 22: Global Spreads market split (volume terms, 2006) – Top 5 countries 120
Figure 23: Global Spreads market volume, 2001 – 2006 (Top 5 countries 123
Figure 24: Map of Belgium 126
Figure 25: Annual data review process 135


LIST OF TABLES
Table 1: Spreads category definitions 10
Table 2: Belgium Spreads value, 2001-2006 (€ m, nominal prices) 21
Table 3: Belgium Spreads value forecast, 2006-2011 (€ m, nominal prices) 22
Table 4: Belgium Spreads value, 2001-2006 (US$ m nominal prices) 24
Table 5: Belgium Spreads value forecast, 2006-2011 (US$ m nominal prices) 25
Table 6: Belgium Spreads volume, 2001-2006 (Kg m) 28
Table 7: Belgium Spreads volume forecast, 2006-2011 (Kg m) 29
Table 8: Belgium Spreads brand share, by value, 2005-2006 (%) 32
Table 9: Belgium Spreads value, by brand 2005-2006 (€ m nominal prices) 33
Table 10: Belgium Spreads company share by value, 2005-2006 (%) 35
Table 11: Belgium Spreads value, by company, 2005-2006 (€ m nominal prices) 36
Table 12: Belgium Spreads expenditure per head, 2001-2006 (€, nominal prices) 37
Table 13: Belgium Spreads forecast expenditure per head, 2006-2011 (€, nominal prices) 38
Table 14: Belgium Spreads expenditure per head, 2001-2006 (US$ nominal prices) 39
Table 15: Belgium Spreads forecast expenditure per head, 2006-2011 (US$ nominal prices) 39
Table 16: Belgium Spreads consumption per head, 2001-2006 (Kg) 40
Table 17: Belgium Spreads forecast consumption per head, 2006-2011 (Kg) 40
Table 18: Ferrero Key Facts 41
Table 19: Unilever Key Facts 43
Table 20: Belgium Chocolate spreads value, 2001-2006 (€ m, nominal prices) 46
Table 21: Belgium Chocolate spreads value forecast, 2006-2011 (€ m, nominal prices) 47
Table 22: Belgium Chocolate spreads value, 2001-2006 (US$ m nominal prices) 49
Table 23: Belgium Chocolate spreads value forecast, 2006-2011 (US$ m nominal prices) 50
Table 24: Belgium Chocolate spreads volume, 2001-2006 (Kg m) 51
Table 25: Belgium Chocolate spreads volume forecast, 2006-2011 (Kg m) 52
Table 26: Belgium Chocolate spreads brand share, by value, 2005-2006 (%) 54
Table 27: Belgium Chocolate spreads value, by brand 2005-2006 (€ m nominal prices) 54
Table 28: Belgium Chocolate spreads company share by value, 2005-2006 (%) 56
Table 29: Belgium Chocolate spreads value, by company, 2005-2006 (€ m nominal prices) 56
Table 30: Belgium Chocolate spreads expenditure per head, 2001-2006 (€, nominal prices) 57
Table 31: Belgium Chocolate spreads forecast expenditure per head, 2006-2011 (€, nominal prices) 57
Table 32: Belgium Chocolate spreads expenditure per head, 2001-2006 (US$ nominal prices) 58
Table 33: Belgium Chocolate spreads forecast expenditure per head, 2006-2011 (US$ nominal prices) 58
Table 34: Belgium Chocolate spreads consumption per head, 2001-2006 (Kg) 59
Table 35: Belgium Chocolate spreads forecast consumption per head, 2006-2011 (Kg) 59
Table 36: Belgium Honey value, 2001-2006 (€ m, nominal prices) 60
Table 37: Belgium Honey value forecast, 2006-2011 (€ m, nominal prices) 61
Table 38: Belgium Honey value, 2001-2006 (US$ m nominal prices) 63
Table 39: Belgium Honey value forecast, 2006-2011 (US$ m nominal prices) 64
Table 40: Belgium Honey volume, 2001-2006 (Kg m) 65
Table 41: Belgium Honey volume forecast, 2006-2011 (Kg m) 66
Table 42: Belgium Honey brand share, by value, 2005-2006 (%) 68
Table 43: Belgium Honey value, by brand 2005-2006 (€ m nominal prices) 68
Table 44: Belgium Honey company share by value, 2005-2006 (%) 70
Table 45: Belgium Honey value, by company, 2005-2006 (€ m nominal prices) 70
Table 46: Belgium Honey expenditure per head, 2001-2006 (€, nominal prices) 71
Table 47: Belgium Honey forecast expenditure per head, 2006-2011 (€, nominal prices) 71
Table 48: Belgium Honey expenditure per head, 2001-2006 (US$ nominal prices) 72
Table 49: Belgium Honey forecast expenditure per head, 2006-2011 (US$ nominal prices) 72
Table 50: Belgium Honey consumption per head, 2001-2006 (Kg) 73
Table 51: Belgium Honey forecast consumption per head, 2006-2011 (Kg) 73
Table 52: Belgium Savory spreads value, 2001-2006 (€ m, nominal prices) 74
Table 53: Belgium Savory spreads value forecast, 2006-2011 (€ m, nominal prices) 75
Table 54: Belgium Savory spreads value, 2001-2006 (US$ m nominal prices) 77
Table 55: Belgium Savory spreads value forecast, 2006-2011 (US$ m nominal prices) 78
Table 56: Belgium Savory spreads volume, 2001-2006 (Kg m) 79
Table 57: Belgium Savory spreads volume forecast, 2006-2011 (Kg m) 80
Table 58: Belgium Savory spreads brand share, by value, 2005-2006 (%) 82
Table 59: Belgium Savory spreads value, by brand 2005-2006 (€ m nominal prices) 82
Table 60: Belgium Savory spreads company share by value, 2005-2006 (%) 84
Table 61: Belgium Savory spreads value, by company, 2005-2006 (€ m nominal prices) 84
Table 62: Belgium Savory spreads expenditure per head, 2001-2006 (€, nominal prices) 85
Table 63: Belgium Savory spreads forecast expenditure per head, 2006-2011 (€, nominal prices) 85
Table 64: Belgium Savory spreads expenditure per head, 2001-2006 (US$ nominal prices) 86
Table 65: Belgium Savory spreads forecast expenditure per head, 2006-2011 (US$ nominal prices) 86
Table 66: Belgium Savory spreads consumption per head, 2001-2006 (Kg) 87
Table 67: Belgium Savory spreads forecast consumption per head, 2006-2011 (Kg) 87
Table 68: Belgium Jams & preserves value, 2001-2006 (€ m, nominal prices) 88
Table 69: Belgium Jams & preserves value forecast, 2006-2011 (€ m, nominal prices) 89
Table 70: Belgium Jams & preserves value, 2001-2006 (US$ m nominal prices) 91
Table 71: Belgium Jams & preserves value forecast, 2006-2011 (US$ m nominal prices) 92
Table 72: Belgium Jams & preserves volume, 2001-2006 (Kg m) 93
Table 73: Belgium Jams & preserves volume forecast, 2006-2011 (Kg m) 94
Table 74: Belgium Jams & preserves brand share, by value, 2005-2006 (%) 96
Table 75: Belgium Jams & preserves value, by brand 2005-2006 (€ m nominal prices) 96
Table 76: Belgium Jams & preserves company share by value, 2005-2006 (%) 98
Table 77: Belgium Jams & preserves value, by company, 2005-2006 (€ m nominal prices) 98
Table 78: Belgium Jams & preserves expenditure per head, 2001-2006 (€, nominal prices) 99
Table 79: Belgium Jams & preserves forecast expenditure per head, 2006-2011 (€, nominal prices) 99
Table 80: Belgium Jams & preserves expenditure per head, 2001-2006 (US$ nominal prices) 100
Table 81: Belgium Jams & preserves forecast expenditure per head, 2006-2011 (US$ nominal prices) 100
Table 82: Belgium Jams & preserves consumption per head, 2001-2006 (Kg) 101
Table 83: Belgium Jams & preserves forecast consumption per head, 2006-2011 (Kg) 101
Table 84: Belgium Nut-based spreads value, 2001-2006 (€ m, nominal prices) 102
Table 85: Belgium Nut-based spreads value forecast, 2006-2011 (€ m, nominal prices) 103
Table 86: Belgium Nut-based spreads value, 2001-2006 (US$ m nominal prices) 105
Table 87: Belgium Nut-based spreads value forecast, 2006-2011 (US$ m nominal prices) 106
Table 88: Belgium Nut-based spreads volume, 2001-2006 (Kg m) 107
Table 89: Belgium Nut-based spreads volume forecast, 2006-2011 (Kg m) 108
Table 90: Belgium Nut-based spreads brand share, by value, 2005-2006 (%) 110
Table 91: Belgium Nut-based spreads value, by brand 2005-2006 (€ m nominal prices) 110
Table 92: Belgium Nut-based spreads company share by value, 2005-2006 (%) 110
Table 93: Belgium Nut-based spreads value, by company, 2005-2006 (€ m nominal prices) 110
Table 94: Belgium Nut-based spreads expenditure per head, 2001-2006 (€, nominal prices) 111
Table 95: Belgium Nut-based spreads forecast expenditure per head, 2006-2011 (€, nominal prices) 111
Table 96: Belgium Nut-based spreads expenditure per head, 2001-2006 (US$ nominal prices) 112
Table 97: Belgium Nut-based spreads forecast expenditure per head, 2006-2011 (US$ nominal prices) 112
Table 98: Belgium Nut-based spreads consumption per head, 2001-2006 (Kg) 113
Table 99: Belgium Nut-based spreads forecast consumption per head, 2006-2011 (Kg) 113
Table 100: Global Spreads market value, 2006 114
Table 101: Global Spreads market split (value terms (US$ m), 2006) – Top 5 countries 117
Table 102: Global Spreads market volume, 2006 119
Table 103: Global Spreads market split (volume terms, 2006) – Top 5 countries 122
Table 104: Leading players - Top 5 countries 124
Table 105: Belgium Key Facts 126
Table 106: Belgium population, by age group, 2000-2005 (millions) 129
Table 107: Belgium population forecast, by age group, 2005-2010 (millions) 130
Table 108: Belgium population, by gender, 2000-2005 (millions) 130
Table 109: Belgium population forecast, by gender, 2005-2010 (millions) 131
Table 110: Belgium real GDP, 2000-2005 (EUR bn, 2005 prices) 131
Table 111: Belgium real GDP forecast, 2005-2010 (EUR bn, 2005 prices) 131
Table 112: Belgium nominal GDP, 2000-2005 (EUR bn, nominal prices) 132
Table 113: Belgium real GDP, 2000-2005 (US$ bn, 2005 prices) 132
Table 114: Belgium real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 132
Table 115: Belgium consumer price index, 2000-2005 (2000=100) 133
Table 116: Belgium consumer price index, 2005-2010 (2000=100) 133
Table 117: Belgium exchange rate, 2000-2005 133

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