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OTC Healthcare in Croatia to 2010
Market Report, February 2007, 396  €


Description

IntroductionThis databook is a detailed information resource covering all the key data points on OTC Healthcare in Croatia.
It includes comprehensive value volume segmentation and market share data.
The databook supplies actual data to 2005 and full forecasts to 2010.ScopeContains information on:Analgesics,Cough & cold,Indigestion,Medicated skin products,Traditional medicines,Vitamins & Other OTC healthcare products.Provides market value, volume, expenditure and consumption data by market, segment and subsegment.Includes company and brand share data by category, as well as distribution channel data.Contains market value segmentation by demographic and socioeconomic group.HighlightsThe market for OTC Healthcare in Croatia increased between 2000-2005, growing at an average annual rate of 5.4%.The leading company in the market in 2005 was Belupo.
The second-largest player was Heel Inc with Pfizer Inc in third place.Reasons to PurchaseDiscover the major quantitative trends affecting the OTC Healthcare markets.Understand consumers' consumption and expenditure patterns.Understand the future direction of the market with reliable historical data and full five year forecasting.

Sommaire
 
TABLE OF CONTENTS
ABOUT DATAMONITOR 2
TABLE OF CONTENTS 3
LIST OF TABLES 7
LIST OF FIGURES 18
CHAPTER 1 INTRODUCTION 20
What is this report about? 20
How to use this report 20
Definitions 20
CHAPTER 2 CROATIA OTC HEALTHCARE 25
2.1 Value 25
2.2 Market Share 33
2.3 Distribution 39
2.4 Expenditure & consumption per head 40
2.5 ConsumerGraphics 44
CHAPTER 3 CROATIA ANALGESICS 47
3.1 Value 47
3.2 Market Share 52
3.3 Distribution 54
3.4 Expenditure & consumption per head 55
3.5 ConsumerGraphics 57
CHAPTER 4 CROATIA COUGH AND COLD PREPARATIONS 60
4.1 Value 60
4.2 Market Share 66
4.3 Distribution 68
4.4 Expenditure & consumption per head 69
4.5 ConsumerGraphics 73
CHAPTER 5 CROATIA INDIGESTION PREPARATIONS 76
5.1 Value 76
5.2 Market Share 81
5.3 Distribution 83
5.4 Expenditure & consumption per head 84
5.5 ConsumerGraphics 86
CHAPTER 6 CROATIA MEDICATED SKIN PRODUCTS 89
6.1 Value 89
6.2 Market Share 95
6.3 Distribution 97
6.4 Expenditure & consumption per head 98
6.5 ConsumerGraphics 101
CHAPTER 7 CROATIA TRADITIONAL MEDICINES 104
7.1 Value 104
7.2 Market Share 108
7.3 Distribution 110
7.4 Expenditure & consumption per head 111
7.5 ConsumerGraphics 113
CHAPTER 8 CROATIA VITAMINS AND MINERALS 116
8.1 Value 116
8.2 Market Share 122
8.3 Distribution 124
8.4 Expenditure & consumption per head 125
8.5 ConsumerGraphics 127
CHAPTER 9 CROATIA OTHER OTC HEALTHCARE 130
9.1 Value 130
9.2 Market Share 136
9.3 Distribution 140
9.4 Expenditure & consumption per head 141
9.5 ConsumerGraphics 144
CHAPTER 10 CROATIA SOCIOECONOMIC PROFILE 147
10.1 Country Overview 147
10.2 Key Facts 148
10.3 Political Overview 150
10.4 Croatia Economic Overview 151
CHAPTER 11 CROATIA MACROECONOMIC PROFILE 152
11.1 Macroeconomic Indicators 152
CHAPTER 12 RESEARCH METHODOLOGY 158
12.1 Methodology overview 158
12.2 Secondary research 159
12.3 Market modelling 160
12.4 Primary research 161
12.5 Data finalisation 162
12.6 Ongoing research 162
CHAPTER 13 APPENDIX 163
13.1 Future readings 163
13.2 How to contact experts in your industry 163

LIST OF TABLES
Table 1: OTC Healthcare category definitions 21
Table 2: OTC Healthcare distribution channels 23
Table 3: Croatia OTC Healthcare value, 2000-2005 (HRK m, 2005 prices) 25
Table 4: Croatia OTC Healthcare value forecast, 2005-2010 (HRK m, 2005 prices) 26
Table 5: Croatia OTC Healthcare value, 2000-2005 (HRK m, nominal prices) 28
Table 6: Croatia OTC Healthcare value forecast, 2005-2010 (HRK m, nominal prices) 29
Table 7: Croatia OTC Healthcare value, 2000-2005 (US$ m nominal prices) 30
Table 8: Croatia OTC Healthcare value forecast, 2005-2010 (US$ m nominal prices) 31
Table 9: Croatia OTC Healthcare brand share, by value, 2004-2005 (%) 33
Table 10: Croatia OTC Healthcare value, by brand, 2004-2005 (HRK m nominal prices) 35
Table 11: Croatia OTC Healthcare company share, by value, 2004-2005 (%) 37
Table 12: Croatia OTC Healthcare value, by company, 2004-2005 (HRK m nominal prices) 38
Table 13: Croatia OTC Healthcare distribution channels, by value, 2004-2005 (%) 39
Table 14: Croatia OTC Healthcare value, by distribution channel, 2004-2005 (HRK m nominal prices) 39
Table 15: Croatia OTC Healthcare expenditure per head, 2000-2005 (HRK, 2005 prices) 40
Table 16: Croatia OTC Healthcare forecast expenditure per head, 2005-2010 (HRK, 2005 prices) 41
Table 17: Croatia OTC Healthcare expenditure per head, 2000-2005 (US$ nominal prices) 42
Table 18: Croatia OTC Healthcare forecast expenditure per head, 2005-2010 (US$ nominal prices) 43
Table 19: Croatia OTC Healthcare value, by age group, 2005 44
Table 20: Croatia OTC Healthcare value, by income group, 2005 44
Table 21: Croatia OTC Healthcare value, by gender, 2005 45
Table 22: Croatia OTC Healthcare value, by marital status, 2005 45
Table 23: Croatia OTC Healthcare value, by size of household, 2005 45
Table 24: Croatia OTC Healthcare value, by urban/rural residence, 2005 46
Table 25: Croatia Analgesics value, 2000-2005 (HRK m, 2005 prices) 47
Table 26: Croatia Analgesics value forecast, 2005-2010 (HRK m, 2005 prices) 47
Table 27: Croatia Analgesics value, 2000-2005 (HRK m, nominal prices) 49
Table 28: Croatia Analgesics value forecast, 2005-2010 (HRK m, nominal prices) 49
Table 29: Croatia Analgesics value, 2000-2005 (US$ m nominal prices) 50
Table 30: Croatia Analgesics value forecast, 2005-2010 (US$ m nominal prices) 50
Table 31: Croatia Analgesics brand share, by value, 2004-2005 (%) 52
Table 32: Croatia Analgesics value, by brand, 2004-2005 (HRK m nominal prices) 52
Table 33: Croatia Analgesics company share, by value, 2004-2005 (%) 53
Table 34: Croatia Analgesics value, by company, 2004-2005 (HRK m nominal prices) 53
Table 35: Croatia Analgesics distribution channels, by value, 2004-2005 (%) 54
Table 36: Croatia Analgesics value, by distribution channel, 2004-2005 (HRK m nominal prices) 54
Table 37: Croatia Analgesics expenditure per head, 2000-2005 (HRK, 2005 prices) 55
Table 38: Croatia Analgesics forecast expenditure per head, 2005-2010 (HRK, 2005 prices) 55
Table 39: Croatia Analgesics expenditure per head, 2000-2005 (US$ nominal prices) 56
Table 40: Croatia Analgesics forecast expenditure per head, 2005-2010 (US$ nominal prices) 56
Table 41: Croatia Analgesics value, by age group, 2005 57
Table 42: Croatia Analgesics value, by income group, 2005 57
Table 43: Croatia Analgesics value, by gender, 2005 58
Table 44: Croatia Analgesics value, by marital status, 2005 58
Table 45: Croatia Analgesics value, by size of household, 2005 58
Table 46: Croatia Analgesics value, by urban/rural residence, 2005 59
Table 47: Croatia Cough and cold preparations value, 2000-2005 (HRK m, 2005 prices) 60
Table 48: Croatia Cough and cold preparations value forecast, 2005-2010 (HRK m, 2005 prices) 61
Table 49: Croatia Cough and cold preparations value, 2000-2005 (HRK m, nominal prices) 63
Table 50: Croatia Cough and cold preparations value forecast, 2005-2010 (HRK m, nominal prices) 63
Table 51: Croatia Cough and cold preparations value, 2000-2005 (US$ m nominal prices) 64
Table 52: Croatia Cough and cold preparations value forecast, 2005-2010 (US$ m nominal prices) 64
Table 53: Croatia Cough and cold preparations brand share, by value, 2004-2005 (%) 66
Table 54: Croatia Cough and cold preparations value, by brand, 2004-2005 (HRK m nominal prices) 66
Table 55: Croatia Cough and cold preparations company share, by value, 2004-2005 (%) 67
Table 56: Croatia Cough and cold preparations value, by company, 2004-2005 (HRK m nominal prices) 67
Table 57: Croatia Cough and cold preparations distribution channels, by value, 2004-2005 (%) 68
Table 58: Croatia Cough and cold preparations value, by distribution channel, 2004-2005 (HRK m nominal prices) 68
Table 59: Croatia Cough and cold preparations expenditure per head, 2000-2005 (HRK, 2005 prices) 69
Table 60: Croatia Cough and cold preparations forecast expenditure per head, 2005-2010 (HRK, 2005 prices) 70
Table 61: Croatia Cough and cold preparations expenditure per head, 2000-2005 (US$ nominal prices) 71
Table 62: Croatia Cough and cold preparations forecast expenditure per head, 2005-2010 (US$ nominal prices) 72
Table 63: Croatia Cough and cold preparations value, by age group, 2005 73
Table 64: Croatia Cough and cold preparations value, by income group, 2005 73
Table 65: Croatia Cough and cold preparations value, by gender, 2005 74
Table 66: Croatia Cough and cold preparations value, by marital status, 2005 74
Table 67: Croatia Cough and cold preparations value, by size of household, 2005 74
Table 68: Croatia Cough and cold preparations value, by urban/rural residence, 2005 75
Table 69: Croatia Indigestion preparations value, 2000-2005 (HRK m, 2005 prices) 76
Table 70: Croatia Indigestion preparations value forecast, 2005-2010 (HRK m, 2005 prices) 76
Table 71: Croatia Indigestion preparations value, 2000-2005 (HRK m, nominal prices) 78
Table 72: Croatia Indigestion preparations value forecast, 2005-2010 (HRK m, nominal prices) 78
Table 73: Croatia Indigestion preparations value, 2000-2005 (US$ m nominal prices) 79
Table 74: Croatia Indigestion preparations value forecast, 2005-2010 (US$ m nominal prices) 79
Table 75: Croatia Indigestion preparations brand share, by value, 2004-2005 (%) 81
Table 76: Croatia Indigestion preparations value, by brand, 2004-2005 (HRK m nominal prices) 81
Table 77: Croatia Indigestion preparations company share, by value, 2004-2005 (%) 82
Table 78: Croatia Indigestion preparations value, by company, 2004-2005 (HRK m nominal prices) 82
Table 79: Croatia Indigestion preparations distribution channels, by value, 2004-2005 (%) 83
Table 80: Croatia Indigestion preparations value, by distribution channel, 2004-2005 (HRK m nominal prices) 83
Table 81: Croatia Indigestion preparations expenditure per head, 2000-2005 (HRK, 2005 prices) 84
Table 82: Croatia Indigestion preparations forecast expenditure per head, 2005-2010 (HRK, 2005 prices) 84
Table 83: Croatia Indigestion preparations expenditure per head, 2000-2005 (US$ nominal prices) 85
Table 84: Croatia Indigestion preparations forecast expenditure per head, 2005-2010 (US$ nominal prices) 85
Table 85: Croatia Indigestion preparations value, by age group, 2005 86
Table 86: Croatia Indigestion preparations value, by income group, 2005 86
Table 87: Croatia Indigestion preparations value, by gender, 2005 87
Table 88: Croatia Indigestion preparations value, by marital status, 2005 87
Table 89: Croatia Indigestion preparations value, by size of household, 2005 87
Table 90: Croatia Indigestion preparations value, by urban/rural residence, 2005 88
Table 91: Croatia Medicated skin products value, 2000-2005 (HRK m, 2005 prices) 89
Table 92: Croatia Medicated skin products value forecast, 2005-2010 (HRK m, 2005 prices) 90
Table 93: Croatia Medicated skin products value, 2000-2005 (HRK m, nominal prices) 92
Table 94: Croatia Medicated skin products value forecast, 2005-2010 (HRK m, nominal prices) 92
Table 95: Croatia Medicated skin products value, 2000-2005 (US$ m nominal prices) 93
Table 96: Croatia Medicated skin products value forecast, 2005-2010 (US$ m nominal prices) 93
Table 97: Croatia Medicated skin products brand share, by value, 2004-2005 (%) 95
Table 98: Croatia Medicated skin products value, by brand, 2004-2005 (HRK m nominal prices) 95
Table 99: Croatia Medicated skin products company share, by value, 2004-2005 (%) 96
Table 100: Croatia Medicated skin products value, by company, 2004-2005 (HRK m nominal prices) 96
Table 101: Croatia Medicated skin products distribution channels, by value, 2004-2005 (%) 97
Table 102: Croatia Medicated skin products value, by distribution channel, 2004-2005 (HRK m nominal prices) 97
Table 103: Croatia Medicated skin products expenditure per head, 2000-2005 (HRK, 2005 prices ) 98
Table 104: Croatia Medicated skin products forecast expenditure per head, 2005-2010 (HRK, 2005 prices) 99
Table 105: Croatia Medicated skin products expenditure per head, 2000-2005 (US$ nominal prices) 100
Table 106: Croatia Medicated skin products forecast expenditure per head, 2005-2010 (US$ nominal prices) 100
Table 107: Croatia Medicated skin products value, by age group, 2005 101
Table 108: Croatia Medicated skin products value, by income group, 2005 101
Table 109: Croatia Medicated skin products value, by gender, 2005 102
Table 110: Croatia Medicated skin products value, by marital status, 2005 102
Table 111: Croatia Medicated skin products value, by size of household, 2005 102
Table 112: Croatia Medicated skin products value, by urban/rural residence, 2005 103
Table 113: Croatia Traditional medicines value, 2000-2005 (HRK m, 2005 prices) 104
Table 114: Croatia Traditional medicines value forecast, 2005-2010 (HRK m, 2005 prices) 104
Table 115: Croatia Traditional medicines value, 2000-2005 (HRK m, nominal prices) 106
Table 116: Croatia Traditional medicines value forecast, 2005-2010 (HRK m, nominal prices) 106
Table 117: Croatia Traditional medicines value, 2000-2005 (US$ m nominal prices) 107
Table 118: Croatia Traditional medicines value forecast, 2005-2010 (US$ m nominal prices) 107
Table 119: Croatia Traditional medicines brand share, by value, 2004-2005 (%) 108
Table 120: Croatia Traditional medicines value, by brand, 2004-2005 (HRK m nominal prices) 108
Table 121: Croatia Traditional medicines company share, by value, 2004-2005 (%) 109
Table 122: Croatia Traditional medicines value, by company, 2004-2005 (HRK m nominal prices) 109
Table 123: Croatia Traditional medicines distribution channels, by value, 2004-2005 (%) 110
Table 124: Croatia Traditional medicines value, by distribution channel, 2004-2005 (HRK m nominal price) 110
Table 125: Croatia Traditional medicines expenditure per head, 2000-2005 (HRK, 2005 prices) 111
Table 126: Croatia Traditional medicines forecast expenditure per head, 2005-2010 (HRK, 2005 prices) 111
Table 127: Croatia Traditional medicines expenditure per head, 2000-2005 (US$ nominal prices) 112
Table 128: Croatia Traditional medicines forecast expenditure per head, 2005-2010 (US$ nominal prices) 112
Table 129: Croatia Traditional medicines value, by age group, 2005 113
Table 130: Croatia Traditional medicines value, by income group, 2005 113
Table 131: Croatia Traditional medicines value, by gender, 2005 114
Table 132: Croatia Traditional medicines value, by marital status, 2005 114
Table 133: Croatia Traditional medicines value, by size of household, 2005 114
Table 134: Croatia Traditional medicines value, by urban/rural residence, 2005 115
Table 135: Croatia Vitamins and minerals value, 2000-2005 (HRK m, 2005 prices) 116
Table 136: Croatia Vitamins and minerals value forecast, 2005-2010 (HRK m, 2005 prices) 117
Table 137: Croatia Vitamins and minerals value, 2000-2005 (HRK m, nominal prices) 119
Table 138: Croatia Vitamins and minerals value forecast, 2005-2010 (HRK m, nominal prices) 119
Table 139: Croatia Vitamins and minerals value, 2000-2005 (US$ m nominal prices) 120
Table 140: Croatia Vitamins and minerals value forecast, 2005-2010 (US$ m nominal prices) 120
Table 141: Croatia Vitamins and minerals brand share, by value, 2004-2005 (%) 122
Table 142: Croatia Vitamins and minerals value, by brand, 2004-2005 (HRK m nominal prices) 122
Table 143: Croatia Vitamins and minerals company share, by value, 2004-2005 (%) 123
Table 144: Croatia Vitamins and minerals value, by company, 2004-2005 (HRK m nominal prices) 123
Table 145: Croatia Vitamins and minerals distribution channels, by value, 2004-2005 (%) 124
Table 146: Croatia Vitamins and minerals value, by distribution channel, 2004-2005 (HRK m nominal price) 124
Table 147: Croatia Vitamins and minerals expenditure per head, 2000-2005 (HRK, 2005 prices) 125
Table 148: Croatia Vitamins and minerals forecast expenditure per head, 2005-2010 (HRK, 2005 prices) 125
Table 149: Croatia Vitamins and minerals expenditure per head, 2000-2005 (US$ nominal prices) 126
Table 150: Croatia Vitamins and minerals forecast expenditure per head, 2005-2010 (US$ nominal prices) 126
Table 151: Croatia Vitamins and minerals value, by age group, 2005 127
Table 152: Croatia Vitamins and minerals value, by income group, 2005 127
Table 153: Croatia Vitamins and minerals value, by gender, 2005 128
Table 154: Croatia Vitamins and minerals value, by marital status, 2005 128
Table 155: Croatia Vitamins and minerals value, by size of household, 2005 128
Table 156: Croatia Vitamins and minerals value, by urban/rural residence, 2005 129
Table 157: Croatia Other OTC healthcare value, 2000-2005 (HRK m, 2005 prices) 130
Table 158: Croatia Other OTC healthcare value forecast, 2005-2010 (HRK m, 2005 prices) 131
Table 159: Croatia Other OTC healthcare value, 2000-2005 (HRK m, nominal prices) 133
Table 160: Croatia Other OTC healthcare value forecast, 2005-2010 (HRK m, nominal prices) 133
Table 161: Croatia Other OTC healthcare value, 2000-2005 (US$ m nominal prices) 134
Table 162: Croatia Other OTC healthcare value forecast, 2005-2010 (US$ m nominal prices) 134
Table 163: Croatia Other OTC healthcare brand share, by value, 2004-2005 (%) 136
Table 164: Croatia Other OTC healthcare value, by brand, 2004-2005 (HRK m nominal prices) 137
Table 165: Croatia Other OTC healthcare company share, by value, 2004-2005 (%) 138
Table 166: Croatia Other OTC healthcare value, by company, 2004-2005 (HRK m nominal prices) 139
Table 167: Croatia Other OTC healthcare distribution channels, by value, 2004-2005 (%) 140
Table 168: Croatia Other OTC healthcare value, by distribution channel, 2004-2005 (HRK m nominal prices) 140
Table 169: Croatia Other OTC healthcare expenditure per head, 2000-2005 (HRK, 2005 prices) 141
Table 170: Croatia Other OTC healthcare forecast expenditure per head, 2005-2010 (HRK, 2005 prices) 142
Table 171: Croatia Other OTC healthcare expenditure per head, 2000-2005 (US$ nominal prices) 143
Table 172: Croatia Other OTC healthcare forecast expenditure per head, 2005-2010 (US$ nominal prices) 143
Table 173: Croatia Other OTC healthcare value, by age group, 2005 144
Table 174: Croatia Other OTC healthcare value, by income group, 2005 144
Table 175: Croatia Other OTC healthcare value, by gender, 2005 145
Table 176: Croatia Other OTC healthcare value, by marital status, 2005 145
Table 177: Croatia Other OTC healthcare value, by size of household, 2005 145
Table 178: Croatia Other OTC healthcare value, by urban/rural residence, 2005 146
Table 179: Croatia Key Facts 148
Table 180: Croatia population, by age group, 2000-2005 (millions) 152
Table 181: Croatia population forecast, by age group, 2005-2010 (millions) 153
Table 182: Croatia population, by gender, 2000-2005 (millions) 153
Table 183: Croatia population forecast, by gender, 2005-2010 (millions) 154
Table 184: Croatia real GDP, 2000-2005 (HRK bn, 2005 prices) 154
Table 185: Croatia real GDP forecast, 2005-2010 (HRK bn, 2005 prices) 154
Table 186: Croatia nominal GDP, 2000-2005 (HRK bn, nominal prices) 155
Table 187: Croatia nominal GDP forecast, 2005-2010 (HRK bn, nominal prices) 155
Table 188: Croatia real GDP, 2000-2005 (US$ bn, 2005 prices) 155
Table 189: Croatia real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 156
Table 190: Croatia consumer price index, 2000-2005 (2000=100) 156
Table 191: Croatia consumer price index, 2005-2010 (2000=100) 156
Table 192: Croatia exchange rate, 2000-2005 157


LIST OF FIGURES
Figure 1: Croatia OTC Healthcare value & value forecast, 2000-2010 (HRK m, 2005 prices) 27
Figure 2: Croatia OTC Healthcare category growth comparison, by value, 2000-2010 32
Figure 3: Croatia Analgesics value & value forecast, 2000-2010 (HRK m, 2005 prices) 48
Figure 4: Croatia Analgesics segment growth comparison, by value, 2000-2010 51
Figure 5: Croatia Cough and cold preparations value & value forecast, 2000-2010 (HRK m, 2005 prices) 62
Figure 6: Croatia Cough and cold preparations segment growth comparison, by value, 2000-2010 65
Figure 7: Croatia Indigestion preparations value & value forecast, 2000-2010 (HRK m, 2005 prices) 77
Figure 8: Croatia Indigestion preparations segment growth comparison, by value, 2000-2010 80
Figure 9: Croatia Medicated skin products value & value forecast, 2000-2010 (HRK m, 2005 prices) 91
Figure 10: Croatia Medicated skin products segment growth comparison, by value, 2000-2010 94
Figure 11: Croatia Traditional medicines value & value forecast, 2000-2010 (HRK m, 2005 prices) 105
Figure 12: Croatia Vitamins and minerals value & value forecast, 2000-2010 (HRK m, 2005 prices) 118
Figure 13: Croatia Vitamins and minerals segment growth comparison, by value, 2000-2010 121
Figure 14: Croatia Other OTC healthcare value & value forecast, 2000-2010 (HRK m, 2005 prices) 132
Figure 15: Croatia Other OTC healthcare segment growth comparison, by value, 2000-2010 135
Figure 16: Map of Croatia 149
Figure 17: Annual data review process 159

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