Effective channel delivery is recognised as the key to success in retail financial services.
With continuing technological advances, such as digital TV and mobile communications, a forward looking, well formulated and deftly executed delivery strategy is essential if institutions want to gain and secure their share of today's highly competitive market.The Next Generation Delivery Channels report focuses on the challenges faced by financial institutions in developing and managing an efficient and profitable mix of channels.
It assesses current trends and re-examines the various distribution channels available.
To survive the shift to banking via the internet and web enabled enterprise retail banks should approach the transition aggressively.
This report provides a framework for transformation and defines the customer-centric web enabled business models.Next Generation Delivery Channels will help you to:
• Gain insights into customer or prospect behaviour, needs and profitability to target them effectively
• Use new technology platforms to facilitate customer-centric channel management and product/service delivery
• Gain a strategic view of the opportunities new distribution technology offers
• Develop a cross channel distribution strategy for a large mass market
• Implement an electronic business strategy for retail financial services distribution
• Support your new distribution strategy with adequate product development and market segmentation
• Assess case studies from first-e, smile, egg, SFNB and E-Citi