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Investment Strategy Report of China Tourism Industry, 2nd Half 2007
Market Report, June 2007, 440  €


Description

70% revenue of China tourism industry came from home in the past 10 years, and an estimate shows that domestic source revenue will keep growing at more than 15% in the next 2-3 years and at over 12% in the upcoming 5 years.
Foreign exchange revenue of tourism industry in 2006 was US$33.95 billion and is expected to reach US$38 billion in 2007, up by 11.93% year on year.


Sommaire
 
1 Characteristics of tourism industry
1.1 International rule of tourism industry
1.2 Current development stage of China tourism industry
1.3 Characteristics of tourism consumption

2 Status quo and prospect of tourism industry
2.1 Overall development
2.2 International status
2.3 Inbound tourism grows steadily
2.4 Outbound tourism sees great potentials

3 Prospect forecast of China tourism industry
3.1 Tourism industry will grow rapidly in the future
3.2 Growth rate of domestic tourism is over 15% in the short term
3.3 Economic growth is the basis for tourism industry to develop
3.4 ``Golden Week`` contributes great to the revenue of tourism industry
3.5 Inbound tourism grows steadily
3.6 Outbound tourism continues to enjoy a boom

4 Factors influencing tourism industry
4.1 RMB appreciation
4.2 Drive of 2008 Beijing Olympics
4.3 Sub-industries of scenic spots
4.4 Sub-industries of hotel
4.5 Sub-industries of travel agency

5 Capital market strengthens the presence of listed companies
5.1 Capital market changed the operating abilities of listed companies
5.2 Possibility of capital flowing into listed companies
5.3 Possibility of carrying out equity incentive plan
5.4 Influence of financing of capital market

6 Analysis of listed companies
6.1 Beijing Capital Tourism Co., Ltd
6.2 CYTS
6.3 Jiulongshan
6.4 Huangshan Tourism
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