Datamonitor's Global Restaurants restaurants industry.
It includes detailed data on market size and segmentation, plus textual analysis of the key trends and competitive landscape, demographic information, and descriptions of the leading companies.Scope* Contains an executive summary and data on value, volume and segmentation* Provides textual analysis of the industry's prospects, competitive landscape and leading companies* Includes a five-year forecast of the industry* Supported by the key macroeconomic and demographic data affecting the marketHighlights* Detailed information is included on market size, measured by both value and volume * Market shares are covered by manufacturer and/or brand* Distribution channels are also analyzedWhy you should buy this report* Spot future trends and developments* Inform your business decisions* Add weight to presentations and marketing materials* Save time carrying out entry-level researchDefinitionThis profile takes a wide definition of restaurants.
The sector is valued according to total sales of all food and drink (soft and alcoholic) in or through restaurants and cafes, fast food retail, catering and drinking places.
The restaurants & cafes sector includes full-service restaurants, commercial cafeterias and snack bars.
Fast food retail consists of all limited service restaurants.
The catering segment includes both social and mobile catering, as well as managed foodservices, non-commercial foodservice contracts and vending.
Drinking places are defined as bars, taverns and nightclubs.
Any currency conversions are calculated using constant 2005 annual average exchange rates.