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Games Software in Germany
Market Briefing, July 2007, 200  €


Description

Datamonitor's Games Software in Germany industry profile is an essential resource for top-level data and analysis covering the games software industry.
It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.
Scope * Contains an executive summary and data on value, volume and/or segmentation* Provides textual analysis of the industry’s recent performance and future prospects* Incorporates in-depth five forces competitive environment analysis and scorecards * Includes a five-year forecast of the industry* The leading companies are profiled with supporting key financial metrics * Supported by the key macroeconomic and demographic data affecting the market Highlights * Detailed information is included on market size, measured by value and/or volume * Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscapeWhy you should buy this report * Spot future trends and developments * Inform your business decisions * Add weight to presentations and marketing materials * Save time carrying out entry-level researchMarket DefinitionThe global game software market includes manufacturers of home entertainment software comprising the PC and the console games creators.
The market value is calculated in retail sales price (RSP).
The PC game software revenues do not include revenue from online distribution, repeat revenues from subscription titles, or micropayments.
Any currency conversions used in the creation of this report have been calculated using constant 2006 annual average exchange rates.


Sommaire
 
TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Segmentation 10
CHAPTER 4 Market Share 11
CHAPTER 5 Five Forces Analysis 12
5.1 Buyer Power 12
5.2 Supplier Power 13
5.3 New Entrants 14
5.4 Substitutes 15
5.5 Rivalry 16
CHAPTER 6 Leading Companies 17
6.1 Electronic Arts 17
6.2 Activision, Inc. 20
6.3 Konami Corporation 22
6.4 Sega Sammy Holdings Inc. 24
CHAPTER 7 Market Forecasts 25
7.1 Market Value Forecast 25
CHAPTER 8 Macroeconomic Indicators 26
CHAPTER 9 Appendix 28
9.1 Methodology 28
9.2 Industry Associations 29
9.3 Related Datamonitor Research 29

LIST OF TABLES
Table 1: Germany Games Software Market Value: $ million, 2002-2006 9
Table 2: Germany Games Software Market Segmentation: % Share, by Value, 2006 10
Table 3: Germany Games Software Market Share: % Share, by Value, 2006 11
Table 4: The Impact of Buyer Power on the Germany Games Software Market, 2006 12
Table 5: The Impact of Supplier Power on the Germany Games Software Market, 2006 13
Table 6: The Impact of New Entrants on the Germany Games Software Market, 2006 14
Table 7: The Impact of Substitutes on the Germany Games Software Market, 2006 15
Table 8: The Impact of Rivalry on the Germany Games Software Market, 2006 16
Table 9: Key Facts: Electronic Arts 17
Table 10: Key Facts: Activision, Inc. 20
Table 11: Key Facts: Konami Corporation 22
Table 12: Key Facts: Sega Sammy Holdings Inc. 24
Table 13: Germany Games Software Market Value Forecast: $ million, 2006-2011 25
Table 14: Germany Size of Population (million) , 2002-2006 26
Table 15: Germany GDP (1995=100), 2002-2006 26
Table 16: Germany Inflation, 2002-2006 26
Table 17: Germany Exchange Rate, 2002 27

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