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Games Software Publishing: Strategies for market success
Market Report, November 2005, 1247  €


Description

This groundbreaking report is the first publication to identify the world's most profitable games software publishers and reveals the strategies that have led to their success.
Employing analytical techniques never before applied to the games sector, the report critically examines a range of operating strategies as well as strategies for growth.


Sommaire
 
This groundbreaking report is the first publication to identify the world's most profitable games software publishers and reveals the strategies that have led to their success. Employing analytical techniques never before applied to the games sector, the report critically examines a range of operating strategies as well as strategies for growth.
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