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Games Consoles in the United States
Market Briefing, July 2007, 200  €


Description

Datamonitor's Games Consoles in the United States industry profile is an essential resource for top-level data and analysis covering the games consoles industry.
It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.
Scope * Contains an executive summary and data on value, volume and/or segmentation* Provides textual analysis of the industry’s recent performance and future prospects* Incorporates in-depth five forces competitive environment analysis and scorecards * Includes a five-year forecast of the industry* The leading companies are profiled with supporting key financial metrics * Supported by the key macroeconomic and demographic data affecting the market Highlights * Detailed information is included on market size, measured by value and/or volume* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape * Market shares are covered by manufacturer or brand Why you should buy this report * Spot future trends and developments * Inform your business decisions * Add weight to presentations and marketing materials * Save time carrying out entry-level researchMarket DefinitionThe games consoles market consists of the total revenues generated by Nintendo, Microsoft and Sony through the sale of their console platforms, including any handheld systems.
Market values have been calculated using annual average prices for each individual market.
Market shares are based upon volume sales and consist of all console sales, including handheld.
Any currency calculations used in the creation of this report have been calculated using constant 2006 annual average exchange rates.For the purpose of this report the Americas comprises Brazil, Canada, Mexico and the US.Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.The global figure comprises the Americas, Asia-Pacific and Europe.


Sommaire
 
TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Volume 10
CHAPTER 4 Market Segmentation 11
CHAPTER 5 Market Share 12
CHAPTER 6 Five Forces Analysis 13
6.1 Buyer Power 13
6.2 Supplier Power 14
6.3 New Entrants 15
6.4 Substitutes 16
6.5 Rivalry 17
CHAPTER 7 Leading Companies 18
7.1 Nintendo Co., Ltd. 18
7.2 Sony Corporation 21
7.3 Microsoft Corporation 24
CHAPTER 8 Market Forecasts 27
8.1 Market Value Forecast 27
8.2 Market Volume Forecast 28
CHAPTER 9 Macroeconomic Indicators 29
CHAPTER 10 Appendix 30
10.1 Methodology 30
10.2 Industry Associations 31
10.3 Related Datamonitor Research 31

LIST OF TABLES
Table 1: United States Games Consoles Market Value: $ billion, 2002-2006 9
Table 2: United States Games Consoles Market Volume: Units million, 2002-2006 10
Table 3: United States Games Consoles Market Segmentation: % Share, by Value, 2006 11
Table 4: United States Games Consoles Market Share: % Share, by Volume, 2006 12
Table 5: Key Facts: Nintendo Co., Ltd. 18
Table 6: Key Financials: Nintendo Co., Ltd. 20
Table 7: Key Facts: Sony Corporation 21
Table 8: Key Financials: Sony Corporation 23
Table 9: Key Facts: Microsoft Corporation 24
Table 10: Key Financials: Microsoft Corporate 26
Table 11: United States Games Consoles Market Value Forecast: $ billion, 2006-2011 27
Table 12: United States Games Consoles Market Volume Forecast: Units million, 2006-2011 28
Table 13: United States Size of Population (million) , 2002-2006 29
Table 14: United States GDP (1995=100), 2002-2006 29
Table 15: United States Inflation, 2002-2006 29

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