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Cat Care in Japan to 2011
Market Report, June 2007, 396  €


Description

IntroductionThis databook is a detailed information resource covering all the key data points on Cat Care in Japan.
It includes comprehensive value volume segmentation and market share data.
The databook supplies actual data to 2006 and full forecasts to 2011.ScopeContains information on 4 categories: Cat food, Cat litter, Cat toys and Cat treats & milk.
Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
Includes company and brand share data by categories.HighlightsThe market for Cat Care in Japan increased between 2001-2006, growing at an average annual rate of 3.5%.
The leading company in the market in 2006 was Nestle S.A.
The second-largest player was Mars, Inc.
with Maruha Pet food in third place.Reasons to PurchaseDiscover the major quantitative trends affecting the Cat Care markets.
Understand consumers' consumption and expenditure patterns.
Understand the future direction of the market with reliable historical data and full five year forecasting.

Sommaire
 
TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Cat Care 2
Summary category level - Cat food 3
Summary category level - Cat litter 4
Summary category level - Cat toys 5
Summary category level - Cat treats & milk 6
Chapter 2 INTRODUCTION 7
What is this report about? 7
How to use this report 7
Market Definition 8
Chapter 3 JAPAN CAT CARE - MARKET OVERVIEW 20
Value Analysis, 2001-2006 20
Value Analysis, 2006-2011 21
Value Analysis, US$ 2001-2006 23
Value Analysis, US$ 2006-2011 24
Volume Analysis, 2001-2006 26
Volume Analysis, 2006-2011 27
Company and Brand Share Analysis 29
Expenditure & consumption per head 35
Chapter 4 LEADING COMPANY PROFILES 39
NESTLE S.A. 39
Mars, Inc. 42
Chapter 5 CATEGORY ANALYSIS - CAT FOOD 44
Value Analysis, 2001-2006 44
Value Analysis, 2006-2011 45
Value Analysis, US$ 2001-2006 47
Value Analysis, US$ 2006-2011 48
Volume Analysis, 2001-2006 50
Volume Analysis, 2006-2011 51
Company and Brand Share Analysis 53
Expenditure & consumption per head 58
Chapter 6 CATEGORY ANALYSIS - CAT LITTER 61
Value Analysis, 2001-2006 61
Value Analysis, 2006-2011 62
Value Analysis, US$ 2001-2006 64
Value Analysis, US$ 2006-2011 65
Volume Analysis, 2001-2006 66
Volume Analysis, 2006-2011 67
Company and Brand Share Analysis 69
Expenditure & consumption per head 72
Chapter 7 CATEGORY ANALYSIS - CAT TOYS 75
Value Analysis, 2001-2006 75
Value Analysis, 2006-2011 76
Value Analysis, US$ 2001-2006 78
Value Analysis, US$ 2006-2011 79
Volume Analysis, 2001-2006 80
Volume Analysis, 2006-2011 81
Company and Brand Share Analysis 83
Expenditure & consumption per head 86
Chapter 8 CATEGORY ANALYSIS - CAT TREATS & MILK 89
Value Analysis, 2001-2006 89
Value Analysis, 2006-2011 90
Value Analysis, US$ 2001-2006 92
Value Analysis, US$ 2006-2011 93
Volume Analysis, 2001-2006 95
Volume Analysis, 2006-2011 96
Company and Brand Share Analysis 98
Expenditure & consumption per head 101
Chapter 9 COUNTRY COMPARISON 104
Value 104
Volume 108
Market Share 111
Chapter 10 NEW PRODUCT DEVELOPMENT 112
Product launches over time 112
Recent product launches 115
Chapter 11 JAPAN SOCIOECONOMIC PROFILE 116
Country Overview 116
Key Facts 117
Political Overview 118
Japan Economic Overview 119
Chapter 12 JAPAN MACROECONOMIC PROFILE 121
Macroeconomic Indicators 121
Chapter 13 RESEARCH METHODOLOGY 126
Methodology overview 126
Secondary research 127
Market modelling 128
Primary research 129
Data finalisation 129
Ongoing research 130
Chapter 14 APPENDIX 131
Future readings 131
How to contact experts in your industry 131


LIST OF FIGURES
Figure 1: Japan Cat Care value & value forecast, 2001-2011 (JPY m, nominal prices) 22
Figure 2: Japan Cat Care category growth comparison, by value, 2001-2011 25
Figure 3: Japan Cat Care volume & volume forecast, 2001-2011 (Kg/Liters/Units m) 28
Figure 4: Japan Cat Care category growth comparison, by volume, 2001-2011 28
Figure 5: Japan Cat Care company share, by value, 2005-2006 (%) 32
Figure 6: Japan Cat food value & value forecast, 2001-2011 (JPY m, nominal prices) 46
Figure 7: Japan Cat food category growth comparison, by value, 2001-2011 49
Figure 8: Japan Cat food volume & volume forecast, 2001-2011 (Kg m) 52
Figure 9: Japan Cat food category growth comparison, by volume, 2001-2011 52
Figure 10: Japan Cat food company share, by value, 2005-2006 (%) 55
Figure 11: Japan Cat litter value & value forecast, 2001-2011 (JPY m, nominal prices) 63
Figure 12: Japan Cat litter volume & volume forecast, 2001-2011 (Kg m) 68
Figure 13: Japan Cat litter company share, by value, 2005-2006 (%) 70
Figure 14: Japan Cat toys value & value forecast, 2001-2011 (JPY m, nominal prices) 77
Figure 15: Japan Cat toys volume & volume forecast, 2001-2011 (Units m) 82
Figure 16: Japan Cat toys company share, by value, 2005-2006 (%) 84
Figure 17: Japan Cat treats & milk value & value forecast, 2001-2011 (JPY m, nominal prices) 91
Figure 18: Japan Cat treats & milk category growth comparison, by value, 2001-2011 94
Figure 19: Japan Cat treats & milk volume & volume forecast, 2001-2011 (Kg/Liters m) 97
Figure 20: Japan Cat treats & milk category growth comparison, by volume, 2001-2011 97
Figure 21: Japan Cat treats & milk company share, by value, 2005-2006 (%) 99
Figure 22: Global Cat Care market split (value terms, 2006) – Top 5 countries 105
Figure 23: Global Cat Care market value, 2001 – 2006 (Top 5 countries) 107
Figure 24: Global Cat Care market split (volume terms, 2006) – Top 5 countries 108
Figure 25: Global Cat Care market volume, 2001 – 2006 (Top 5 countries) 110
Figure 26: Map of Japan 117
Figure 27: Annual data review process 127


LIST OF TABLES
Table 1: Cat care category definitions 9
Table 2: Japan Cat Care value, 2001-2006 (JPY m, nominal prices) 20
Table 3: Japan Cat Care value forecast, 2006-2011 (JPY m, nominal prices) 21
Table 4: Japan Cat Care value, 2001-2006 (US$ m nominal prices) 23
Table 5: Japan Cat Care value forecast, 2006-2011 (US$ m nominal prices) 24
Table 6: Japan Cat Care volume, 2001-2006 (Kg/Liters/Units m) 26
Table 7: Japan Cat Care volume forecast, 2006-2011 (Kg/Liters/Units m) 27
Table 8: Japan Cat Care brand share, by value, 2005-2006 (%) 29
Table 9: Japan Cat Care value, by brand 2005-2006 (JPY m nominal prices) 31
Table 10: Japan Cat Care company share by value, 2005-2006 (%) 33
Table 11: Japan Cat Care value, by company, 2005-2006 (JPY m nominal prices) 34
Table 12: Japan Cat Care expenditure per head, 2001-2006 (JPY, nominal prices) 35
Table 13: Japan Cat Care forecast expenditure per head, 2006-2011 (JPY, nominal prices) 36
Table 14: Japan Cat Care expenditure per head, 2001-2006 (US$ nominal prices) 36
Table 15: Japan Cat Care forecast expenditure per head, 2006-2011 (US$ nominal prices) 37
Table 16: Japan Cat Care consumption per head, 2001-2006 (Kg/Liters/Units) 37
Table 17: Japan Cat Care forecast consumption per head, 2006-2011 (Kg/Liters/Units) 38
Table 18: Nestle S.A. Key Facts 39
Table 19: Mars, Inc. Key Facts 42
Table 20: Japan Cat food value, 2001-2006 (JPY m, nominal prices) 44
Table 21: Japan Cat food value forecast, 2006-2011 (JPY m, nominal prices) 45
Table 22: Japan Cat food value, 2001-2006 (US$ m nominal prices) 47
Table 23: Japan Cat food value forecast, 2006-2011 (US$ m nominal prices) 48
Table 24: Japan Cat food volume, 2001-2006 (Kg m) 50
Table 25: Japan Cat food volume forecast, 2006-2011 (Kg m) 51
Table 26: Japan Cat food brand share, by value, 2005-2006 (%) 53
Table 27: Japan Cat food value, by brand 2005-2006 (JPY m nominal prices) 54
Table 28: Japan Cat food company share by value, 2005-2006 (%) 56
Table 29: Japan Cat food value, by company, 2005-2006 (JPY m nominal prices) 57
Table 30: Japan Cat food expenditure per head, 2001-2006 (JPY, nominal prices) 58
Table 31: Japan Cat food forecast expenditure per head, 2006-2011 (JPY, nominal prices) 58
Table 32: Japan Cat food expenditure per head, 2001-2006 (US$ nominal prices) 59
Table 33: Japan Cat food forecast expenditure per head, 2006-2011 (US$ nominal prices) 59
Table 34: Japan Cat food consumption per head, 2001-2006 (Kg) 60
Table 35: Japan Cat food forecast consumption per head, 2006-2011 (Kg) 60
Table 36: Japan Cat litter value, 2001-2006 (JPY m, nominal prices) 61
Table 37: Japan Cat litter value forecast, 2006-2011 (JPY m, nominal prices) 62
Table 38: Japan Cat litter value, 2001-2006 (US$ m nominal prices) 64
Table 39: Japan Cat litter value forecast, 2006-2011 (US$ m nominal prices) 65
Table 40: Japan Cat litter volume, 2001-2006 (Kg m) 66
Table 41: Japan Cat litter volume forecast, 2006-2011 (Kg m) 67
Table 42: Japan Cat litter brand share, by value, 2005-2006 (%) 69
Table 43: Japan Cat litter value, by brand 2005-2006 (JPY m nominal prices) 69
Table 44: Japan Cat litter company share by value, 2005-2006 (%) 71
Table 45: Japan Cat litter value, by company, 2005-2006 (JPY m nominal prices) 71
Table 46: Japan Cat litter expenditure per head, 2001-2006 (JPY, nominal prices) 72
Table 47: Japan Cat litter forecast expenditure per head, 2006-2011 (JPY, nominal prices) 72
Table 48: Japan Cat litter expenditure per head, 2001-2006 (US$ nominal prices) 73
Table 49: Japan Cat litter forecast expenditure per head, 2006-2011 (US$ nominal prices) 73
Table 50: Japan Cat litter consumption per head, 2001-2006 (Kg) 74
Table 51: Japan Cat litter forecast consumption per head, 2006-2011 (Kg) 74
Table 52: Japan Cat toys value, 2001-2006 (JPY m, nominal prices) 75
Table 53: Japan Cat toys value forecast, 2006-2011 (JPY m, nominal prices) 76
Table 54: Japan Cat toys value, 2001-2006 (US$ m nominal prices) 78
Table 55: Japan Cat toys value forecast, 2006-2011 (US$ m nominal prices) 79
Table 56: Japan Cat toys volume, 2001-2006 (Units m) 80
Table 57: Japan Cat toys volume forecast, 2006-2011 (Units m) 81
Table 58: Japan Cat toys brand share, by value, 2005-2006 (%) 83
Table 59: Japan Cat toys value, by brand 2005-2006 (JPY m nominal prices) 83
Table 60: Japan Cat toys company share by value, 2005-2006 (%) 85
Table 61: Japan Cat toys value, by company, 2005-2006 (JPY m nominal prices) 85
Table 62: Japan Cat toys expenditure per head, 2001-2006 (JPY, nominal prices) 86
Table 63: Japan Cat toys forecast expenditure per head, 2006-2011 (JPY, nominal prices) 86
Table 64: Japan Cat toys expenditure per head, 2001-2006 (US$ nominal prices) 87
Table 65: Japan Cat toys forecast expenditure per head, 2006-2011 (US$ nominal prices) 87
Table 66: Japan Cat toys consumption per head, 2001-2006 (Units) 88
Table 67: Japan Cat toys forecast consumption per head, 2006-2011 (Units) 88
Table 68: Japan Cat treats & milk value, 2001-2006 (JPY m, nominal prices) 89
Table 69: Japan Cat treats & milk value forecast, 2006-2011 (JPY m, nominal prices) 90
Table 70: Japan Cat treats & milk value, 2001-2006 (US$ m nominal prices) 92
Table 71: Japan Cat treats & milk value forecast, 2006-2011 (US$ m nominal prices) 93
Table 72: Japan Cat treats & milk volume, 2001-2006 (Kg/Liters m) 95
Table 73: Japan Cat treats & milk volume forecast, 2006-2011 (Kg/Liters m) 96
Table 74: Japan Cat treats & milk brand share, by value, 2005-2006 (%) 98
Table 75: Japan Cat treats & milk value, by brand 2005-2006 (JPY m nominal prices) 98
Table 76: Japan Cat treats & milk company share by value, 2005-2006 (%) 100
Table 77: Japan Cat treats & milk value, by company, 2005-2006 (JPY m nominal prices) 100
Table 78: Japan Cat treats & milk expenditure per head, 2001-2006 (JPY, nominal prices) 101
Table 79: Japan Cat treats & milk forecast expenditure per head, 2006-2011 (JPY, nominal prices) 101
Table 80: Japan Cat treats & milk expenditure per head, 2001-2006 (US$ nominal prices) 102
Table 81: Japan Cat treats & milk forecast expenditure per head, 2006-2011 (US$ nominal prices) 102
Table 82: Japan Cat treats & milk consumption per head, 2001-2006 (Kg/Liters) 103
Table 83: Japan Cat treats & milk forecast consumption per head, 2006-2011 (Kg/Liters) 103
Table 84: Global Cat Care market value, 2006 104
Table 85: Global Cat Care market split (value terms (US$ m), 2006) – Top 5 countries 107
Table 86: Global Cat Care market volume, 2006 108
Table 87: Global Cat Care market split (volume terms, 2006) – Top 5 countries 110
Table 88: Leading players - Top 5 countries 111
Table 89: Japan Cat Food new product launches (reports) and SKUs, by company (Top 5 companies), 2006 112
Table 90: Japan Cat Food new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006 113
Table 91: Japan Cat Food new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 113
Table 92: Japan Cat Food new product launches (reports), by Package tags or Claims (Top 10 claims) , 2006 114
Table 93: Japan Cat Food new product launches (reports) - Recent 5 launches 115
Table 94: Japan Key Facts 117
Table 95: Japan population, by age group, 2000-2005 (millions) 121
Table 96: Japan population forecast, by age group, 2005-2010 (millions) 122
Table 97: Japan population, by gender, 2000-2005 (millions) 122
Table 98: Japan population forecast, by gender, 2005-2010 (millions) 123
Table 99: Japan real GDP, 2000-2005 (JPY bn, 2005 prices) 123
Table 100: Japan real GDP forecast, 2005-2010 (JPY bn, 2005 prices) 123
Table 101: Japan nominal GDP, 2000-2005 (JPY bn, nominal prices) 124
Table 102: Japan real GDP, 2000-2005 (US$ bn, 2005 prices) 124
Table 103: Japan real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 124
Table 104: Japan consumer price index, 2000-2005 (2000=100) 125
Table 105: Japan consumer price index, 2005-2010 (2000=100) 125
Table 106: Japan exchange rate, 2000-2005 125


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