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Cat Care in Finland to 2011
Market Report, June 2007, 396  €


Description

IntroductionThis databook is a detailed information resource covering all the key data points on Cat Care in Finland.
It includes comprehensive value volume segmentation and market share data.
The databook supplies actual data to 2006 and full forecasts to 2011.ScopeContains information on 4 categories: Cat food, Cat litter, Cat toys and Cat treats & milk.
Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
Includes company and brand share data by categories.HighlightsThe market for Cat Care in Finland increased between 2001-2006, growing at an average annual rate of 4.5%.
The leading company in the market in 2006 was Mars, Inc.
The second-largest player was Nestle S.A.
with Lemmikki Oy in third place.Reasons to PurchaseDiscover the major quantitative trends affecting the Cat Care markets.
Understand consumers' consumption and expenditure patterns.
Understand the future direction of the market with reliable historical data and full five year forecasting.

Sommaire
 
TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Cat Care 2
Summary category level - Cat food 3
Summary category level - Cat litter 4
Summary category level - Cat toys 5
Summary category level - Cat treats & milk 6
Chapter 2 INTRODUCTION 7
What is this report about? 7
How to use this report 7
Market Definition 8
Chapter 3 FINLAND CAT CARE - MARKET OVERVIEW 20
Value Analysis, 2001-2006 20
Value Analysis, 2006-2011 21
Value Analysis, US$ 2001-2006 23
Value Analysis, US$ 2006-2011 24
Volume Analysis, 2001-2006 26
Volume Analysis, 2006-2011 27
Company and Brand Share Analysis 30
Expenditure & consumption per head 35
Chapter 4 LEADING COMPANY PROFILES 39
Mars, Inc. 39
Nestle S.A. 41
Chapter 5 CATEGORY ANALYSIS - CAT FOOD 44
Value Analysis, 2001-2006 44
Value Analysis, 2006-2011 45
Value Analysis, US$ 2001-2006 47
Value Analysis, US$ 2006-2011 48
Volume Analysis, 2001-2006 50
Volume Analysis, 2006-2011 51
Company and Brand Share Analysis 54
Expenditure & consumption per head 59
Chapter 6 CATEGORY ANALYSIS - CAT LITTER 62
Value Analysis, 2001-2006 62
Value Analysis, 2006-2011 63
Value Analysis, US$ 2001-2006 65
Value Analysis, US$ 2006-2011 66
Volume Analysis, 2001-2006 67
Volume Analysis, 2006-2011 68
Company and Brand Share Analysis 70
Expenditure & consumption per head 73
Chapter 7 CATEGORY ANALYSIS - CAT TOYS 76
Value Analysis, 2001-2006 76
Value Analysis, 2006-2011 77
Value Analysis, US$ 2001-2006 79
Value Analysis, US$ 2006-2011 80
Volume Analysis, 2001-2006 81
Volume Analysis, 2006-2011 82
Company and Brand Share Analysis 84
Expenditure & consumption per head 86
Chapter 8 CATEGORY ANALYSIS - CAT TREATS & MILK 89
Value Analysis, 2001-2006 89
Value Analysis, 2006-2011 90
Value Analysis, US$ 2001-2006 92
Value Analysis, US$ 2006-2011 93
Volume Analysis, 2001-2006 95
Volume Analysis, 2006-2011 96
Company and Brand Share Analysis 99
Expenditure & consumption per head 103
Chapter 9 COUNTRY COMPARISON 106
Value 106
Volume 110
Market Share 113
Chapter 10 NEW PRODUCT DEVELOPMENT 114
Product launches over time 114
Recent product launches 117
Chapter 11 FINLAND SOCIOECONOMIC PROFILE 118
Country Overview 118
Key Facts 119
Political Overview 120
Finland Economic Overview 121
Chapter 12 FINLAND MACROECONOMIC PROFILE 122
Macroeconomic Indicators 122
Chapter 13 RESEARCH METHODOLOGY 127
Methodology overview 127
Secondary research 128
Market modelling 129
Primary research 130
Data finalisation 130
Ongoing research 131
Chapter 14 APPENDIX 132
Future readings 132
How to contact experts in your industry 132


LIST OF FIGURES
Figure 1: Finland Cat Care value & value forecast, 2001-2011 (EUR m, nominal prices) 22
Figure 2: Finland Cat Care category growth comparison, by value, 2001-2011 25
Figure 3: Finland Cat Care volume & volume forecast, 2001-2011 (Kg m) 28
Figure 4: Finland Cat Care category growth comparison, by volume, 2001-2011 29
Figure 5: Finland Cat Care company share, by value, 2005-2006 (%) 32
Figure 6: Finland Cat food value & value forecast, 2001-2011 (EUR m, nominal prices) 46
Figure 7: Finland Cat food category growth comparison, by value, 2001-2011 49
Figure 8: Finland Cat food volume & volume forecast, 2001-2011 (Kg m) 52
Figure 9: Finland Cat food category growth comparison, by volume, 2001-2011 53
Figure 10: Finland Cat food company share, by value, 2005-2006 (%) 56
Figure 11: Finland Cat litter value & value forecast, 2001-2011 (EUR m, nominal prices) 64
Figure 12: Finland Cat litter volume & volume forecast, 2001-2011 (Kg m) 69
Figure 13: Finland Cat litter company share, by value, 2005-2006 (%) 71
Figure 14: Finland Cat toys value & value forecast, 2001-2011 (EUR m, nominal prices) 78
Figure 15: Finland Cat toys volume & volume forecast, 2001-2011 (Kg m) 83
Figure 16: Finland Cat treats & milk value & value forecast, 2001-2011 (EUR m, nominal prices) 91
Figure 17: Finland Cat treats & milk category growth comparison, by value, 2001-2011 94
Figure 18: Finland Cat treats & milk volume & volume forecast, 2001-2011 (Kg m) 97
Figure 19: Finland Cat treats & milk category growth comparison, by volume, 2001-2011 98
Figure 20: Finland Cat treats & milk company share, by value, 2005-2006 (%) 100
Figure 21: Global Cat Care market split (value terms, 2006) – Top 5 countries 107
Figure 22: Global Cat Care market value, 2001 – 2006 (Top 5 countries) 109
Figure 23: Global Cat Care market split (volume terms, 2006) – Top 5 countries 110
Figure 24: Global Cat Care market volume, 2001 – 2006 (Top 5 countries) 112
Figure 25: Map of Finland 119
Figure 26: Annual data review process 128


LIST OF TABLES
Table 1: Cat care category definitions 9
Table 2: Finland Cat Care value, 2001-2006 (EUR m, nominal prices) 20
Table 3: Finland Cat Care value forecast, 2006-2011 (EUR m, nominal prices) 21
Table 4: Finland Cat Care value, 2001-2006 (US$ m nominal prices) 23
Table 5: Finland Cat Care value forecast, 2006-2011 (US$ m nominal prices) 24
Table 6: Finland Cat Care volume, 2001-2006 (Kg\Units\Liters m) 26
Table 7: Finland Cat Care volume forecast, 2006-2011 (Kg\Units\Liters m) 27
Table 8: Finland Cat Care brand share, by value, 2005-2006 (%) 30
Table 9: Finland Cat Care value, by brand 2005-2006 (EUR m nominal prices) 31
Table 10: Finland Cat Care company share by value, 2005-2006 (%) 33
Table 11: Finland Cat Care value, by company, 2005-2006 (EUR m nominal prices) 34
Table 12: Finland Cat Care expenditure per head, 2001-2006 (EUR, nominal prices) 35
Table 13: Finland Cat Care forecast expenditure per head, 2006-2011 (EUR, nominal prices) 36
Table 14: Finland Cat Care expenditure per head, 2001-2006 (US$ nominal prices) 36
Table 15: Finland Cat Care forecast expenditure per head, 2006-2011 (US$ nominal prices) 37
Table 16: Finland Cat Care consumption per head, 2001-2006 (Kg\Units\Liters) 37
Table 17: Finland Cat Care forecast consumption per head, 2006-2011 (Kg\Units\Liters) 38
Table 18: Mars, Inc. Key Facts 39
Table 19: Nestle S.A. Key Facts 41
Table 20: Finland Cat food value, 2001-2006 (EUR m, nominal prices) 44
Table 21: Finland Cat food value forecast, 2006-2011 (EUR m, nominal prices) 45
Table 22: Finland Cat food value, 2001-2006 (US$ m nominal prices) 47
Table 23: Finland Cat food value forecast, 2006-2011 (US$ m nominal prices) 48
Table 24: Finland Cat food volume, 2001-2006 (Kg m) 50
Table 25: Finland Cat food volume forecast, 2006-2011 (Kg m) 51
Table 26: Finland Cat food brand share, by value, 2005-2006 (%) 54
Table 27: Finland Cat food value, by brand 2005-2006 (EUR m nominal prices) 55
Table 28: Finland Cat food company share by value, 2005-2006 (%) 57
Table 29: Finland Cat food value, by company, 2005-2006 (EUR m nominal prices) 58
Table 30: Finland Cat food expenditure per head, 2001-2006 (EUR, nominal prices) 59
Table 31: Finland Cat food forecast expenditure per head, 2006-2011 (EUR, nominal prices) 59
Table 32: Finland Cat food expenditure per head, 2001-2006 (US$ nominal prices) 60
Table 33: Finland Cat food forecast expenditure per head, 2006-2011 (US$ nominal prices) 60
Table 34: Finland Cat food consumption per head, 2001-2006 (Kg) 61
Table 35: Finland Cat food forecast consumption per head, 2006-2011 (Kg) 61
Table 36: Finland Cat litter value, 2001-2006 (EUR m, nominal prices) 62
Table 37: Finland Cat litter value forecast, 2006-2011 (EUR m, nominal prices) 63
Table 38: Finland Cat litter value, 2001-2006 (US$ m nominal prices) 65
Table 39: Finland Cat litter value forecast, 2006-2011 (US$ m nominal prices) 66
Table 40: Finland Cat litter volume, 2001-2006 (Kg m) 67
Table 41: Finland Cat litter volume forecast, 2006-2011 (Kg m) 68
Table 42: Finland Cat litter brand share, by value, 2005-2006 (%) 70
Table 43: Finland Cat litter value, by brand 2005-2006 (EUR m nominal prices) 70
Table 44: Finland Cat litter company share by value, 2005-2006 (%) 72
Table 45: Finland Cat litter value, by company, 2005-2006 (EUR m nominal prices) 72
Table 46: Finland Cat litter expenditure per head, 2001-2006 (EUR, nominal prices) 73
Table 47: Finland Cat litter forecast expenditure per head, 2006-2011 (EUR, nominal prices) 73
Table 48: Finland Cat litter expenditure per head, 2001-2006 (US$ nominal prices) 74
Table 49: Finland Cat litter forecast expenditure per head, 2006-2011 (US$ nominal prices) 74
Table 50: Finland Cat litter consumption per head, 2001-2006 (Kg) 75
Table 51: Finland Cat litter forecast consumption per head, 2006-2011 (Kg) 75
Table 52: Finland Cat toys value, 2001-2006 (EUR m, nominal prices) 76
Table 53: Finland Cat toys value forecast, 2006-2011 (EUR m, nominal prices) 77
Table 54: Finland Cat toys value, 2001-2006 (US$ m nominal prices) 79
Table 55: Finland Cat toys value forecast, 2006-2011 (US$ m nominal prices) 80
Table 56: Finland Cat toys volume, 2001-2006 (Units m) 81
Table 57: Finland Cat toys volume forecast, 2006-2011 (Units m) 82
Table 58: Finland Cat toys brand share, by value, 2005-2006 (%) 84
Table 59: Finland Cat toys value, by brand 2005-2006 (EUR m nominal prices) 84
Table 60: Finland Cat toys company share by value, 2005-2006 (%) 85
Table 61: Finland Cat toys value, by company, 2005-2006 (EUR m nominal prices) 85
Table 62: Finland Cat toys expenditure per head, 2001-2006 (EUR, nominal prices) 86
Table 63: Finland Cat toys forecast expenditure per head, 2006-2011 (EUR, nominal prices) 86
Table 64: Finland Cat toys expenditure per head, 2001-2006 (US$ nominal prices) 87
Table 65: Finland Cat toys forecast expenditure per head, 2006-2011 (US$ nominal prices) 87
Table 66: Finland Cat toys consumption per head, 2001-2006 (Units) 88
Table 67: Finland Cat toys forecast consumption per head, 2006-2011 (Units) 88
Table 68: Finland Cat treats & milk value, 2001-2006 (EUR m, nominal prices) 89
Table 69: Finland Cat treats & milk value forecast, 2006-2011 (EUR m, nominal prices) 90
Table 70: Finland Cat treats & milk value, 2001-2006 (US$ m nominal prices) 92
Table 71: Finland Cat treats & milk value forecast, 2006-2011 (US$ m nominal prices) 93
Table 72: Finland Cat treats & milk volume, 2001-2006 (Kg\Liters m) 95
Table 73: Finland Cat treats & milk volume forecast, 2006-2011 (Kg\Liters m) 96
Table 74: Finland Cat treats & milk brand share, by value, 2005-2006 (%) 99
Table 75: Finland Cat treats & milk value, by brand 2005-2006 (EUR m nominal prices) 99
Table 76: Finland Cat treats & milk company share by value, 2005-2006 (%) 101
Table 77: Finland Cat treats & milk value, by company, 2005-2006 (EUR m nominal prices) 102
Table 78: Finland Cat treats & milk expenditure per head, 2001-2006 (EUR, nominal prices) 103
Table 79: Finland Cat treats & milk forecast expenditure per head, 2006-2011 (EUR, nominal prices) 103
Table 80: Finland Cat treats & milk expenditure per head, 2001-2006 (US$ nominal prices) 104
Table 81: Finland Cat treats & milk forecast expenditure per head, 2006-2011 (US$ nominal prices) 104
Table 82: Finland Cat treats & milk consumption per head, 2001-2006 (Kg\Liters) 105
Table 83: Finland Cat treats & milk forecast consumption per head, 2006-2011 (Kg\Liters) 105
Table 84: Global Cat Care market value, 2006 106
Table 85: Global Cat Care market split (value terms (US$ m), 2006) – Top 5 countries 109
Table 86: Global Cat Care market volume, 2006 110
Table 87: Global Cat Care market split (volume terms, 2006) – Top 5 countries 112
Table 88: Leading players - Top 5 countries 113
Table 89: Finland Cat Food new product launches (reports) and SKUs, by company (Top 5 companies), 2006 114
Table 90: Finland Cat Food new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006 115
Table 91: Finland Cat Food new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 115
Table 92: Finland Cat Food new product launches (reports), by Package tags or Claims, 2006 116
Table 93: Finland Cat Food new product launches (reports) - Recent 5 launches 117
Table 94: Finland Key Facts 119
Table 95: Finland population, by age group, 2000-2005 (millions) 122
Table 96: Finland population forecast, by age group, 2005-2010 (millions) 123
Table 97: Finland population, by gender, 2000-2005 (millions) 123
Table 98: Finland population forecast, by gender, 2005-2010 (millions) 124
Table 99: Finland real GDP, 2000-2005 (EUR bn, 2005 prices) 124
Table 100: Finland real GDP forecast, 2005-2010 (EUR bn, 2005 prices) 124
Table 101: Finland nominal GDP, 2000-2005 (EUR bn, nominal prices) 125
Table 102: Finland real GDP, 2000-2005 (US$ bn, 2005 prices) 125
Table 103: Finland real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 125
Table 104: Finland consumer price index, 2000-2005 (2000=100) 126
Table 105: Finland consumer price index, 2005-2010 (2000=100) 126
Table 106: Finland exchange rate, 2000-2005 126

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