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Cat Care in Belgium to 2011
Market Report, June 2007, 396  €


Description

IntroductionThis databook is a detailed information resource covering all the key data points on Cat Care in Belgium.
It includes comprehensive value volume segmentation and market share data.
The databook supplies actual data to 2006 and full forecasts to 2011.ScopeContains information on 4 categories: Cat food, Cat litter, Cat toys and Cat treats & milk.
Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
Includes company and brand share data by categories.HighlightsThe market for Cat Care in Belgium increased between 2001-2006, growing at an average annual rate of 2.2%.
The leading company in the market in 2006 was Nestle S.A.
The second-largest player was Mars, Inc.
with Delhaize Group in third place.Reasons to PurchaseDiscover the major quantitative trends affecting the Cat Care markets.
Understand consumers' consumption and expenditure patterns.
Understand the future direction of the market with reliable historical data and full five year forecasting.

Sommaire
 
TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Cat Care 2
Summary category level - Cat food 3
Summary category level - Cat litter 4
Summary category level - Cat toys 5
Summary category level - Cat treats & milk 6
Chapter 2 INTRODUCTION 7
What is this report about? 7
How to use this report 7
Market Definition 8
Chapter 3 BELGIUM CAT CARE - MARKET OVERVIEW 20
Value Analysis, 2001-2006 20
Value Analysis, 2006-2011 21
Value Analysis, US$ 2001-2006 23
Value Analysis, US$ 2006-2011 24
Volume Analysis, 2001-2006 26
Volume Analysis, 2006-2011 27
Company and Brand Share Analysis 29
Expenditure & consumption per head 32
Chapter 4 LEADING COMPANY PROFILES 36
NESTLE S.A. 36
Mars, Inc. 39
Chapter 5 CATEGORY ANALYSIS - CAT FOOD 41
Value Analysis, 2001-2006 41
Value Analysis, 2006-2011 42
Value Analysis, US$ 2001-2006 44
Value Analysis, US$ 2006-2011 45
Volume Analysis, 2001-2006 47
Volume Analysis, 2006-2011 48
Company and Brand Share Analysis 50
Expenditure & consumption per head 53
Chapter 6 CATEGORY ANALYSIS - CAT LITTER 56
Value Analysis, 2001-2006 56
Value Analysis, 2006-2011 57
Value Analysis, US$ 2001-2006 59
Value Analysis, US$ 2006-2011 60
Volume Analysis, 2001-2006 61
Volume Analysis, 2006-2011 62
Company and Brand Share Analysis 64
Expenditure & consumption per head 66
Chapter 7 CATEGORY ANALYSIS - CAT TOYS 69
Value Analysis, 2001-2006 69
Value Analysis, 2006-2011 70
Value Analysis, US$ 2001-2006 72
Value Analysis, US$ 2006-2011 73
Volume Analysis, 2001-2006 74
Volume Analysis, 2006-2011 75
Company and Brand Share Analysis 77
Expenditure & consumption per head 79
Chapter 8 CATEGORY ANALYSIS - CAT TREATS & MILK 82
Value Analysis, 2001-2006 82
Value Analysis, 2006-2011 83
Value Analysis, US$ 2001-2006 85
Value Analysis, US$ 2006-2011 86
Volume Analysis, 2001-2006 88
Volume Analysis, 2006-2011 89
Company and Brand Share Analysis 91
Expenditure & consumption per head 94
Chapter 9 COUNTRY COMPARISON 97
Value 97
Volume 101
Market Share 104
Chapter 10 NEW PRODUCT DEVELOPMENT 105
Product launches over time 105
Recent product launches 107
Chapter 11 BELGIUM SOCIOECONOMIC PROFILE 108
Country Overview 108
Key Facts 109
Political Overview 110
Belgium Economic Overview 111
Chapter 12 BELGIUM MACROECONOMIC PROFILE 112
Macroeconomic Indicators 112
Chapter 13 RESEARCH METHODOLOGY 117
Methodology overview 117
Secondary research 118
Market modelling 119
Primary research 120
Data finalisation 120
Ongoing research 121
Chapter 14 APPENDIX 122
Future readings 122
How to contact experts in your industry 122


LIST OF FIGURES
Figure 1: Belgium Cat Care & value forecast, 2001-2011 (EUR m, nominal prices) 22
Figure 2: Belgium Cat Care category growth comparison, by value, 2001-2011 25
Figure 3: Belgium Cat Care volume & volume forecast, 2001-2011 (Kg/Liters/Units m) 28
Figure 4: Belgium Cat Care category growth comparison, by volume, 2001-2011 28
Figure 5: Belgium Cat Care company share, by value, 2005-2006 (%) 30
Figure 6: Belgium Cat food value & value forecast, 2001-2011 (EUR m, nominal prices) 43
Figure 7: Belgium Cat food category growth comparison, by value, 2001-2011 46
Figure 8: Belgium Cat food volume & volume forecast, 2001-2011 (Kg m) 49
Figure 9: Belgium Cat food category growth comparison, by volume, 2001-2011 49
Figure 10: Belgium Cat food company share, by value, 2005-2006 (%) 51
Figure 11: Belgium Cat litter value & value forecast, 2001-2011 (EUR m, nominal prices) 58
Figure 12: Belgium Cat litter volume & volume forecast, 2001-2011 (Kg m) 63
Figure 13: Belgium Cat toys value & value forecast, 2001-2011 (EUR m, nominal prices) 71
Figure 14: Belgium Cat toys volume & volume forecast, 2001-2011 (Units m) 76
Figure 15: Belgium Cat treats & milk value & value forecast, 2001-2011 (EUR m, nominal prices) 84
Figure 16: Belgium Cat treats & milk category growth comparison, by value, 2001-2011 87
Figure 17: Belgium Cat treats & milk volume & volume forecast, 2001-2011 (Kg/Liters m) 90
Figure 18: Belgium Cat treats & milk category growth comparison, by volume, 2001-2011 90
Figure 19: Belgium Cat treats & milk company share, by value, 2005-2006 (%) 92
Figure 20: Global Cat Care market split (value terms, 2006) – Top 5 countries 98
Figure 21: Global Cat Care market value, 2001 – 2006 (Top 5 countries) 100
Figure 22: Global Cat Care market split (volume terms, 2006) – Top 5 countries 101
Figure 23: Global Cat Care market volume, 2001 – 2006 (Top 5 countries) 103
Figure 24: Map of Belgium 109
Figure 25: Annual data review process 118


LIST OF TABLES
Table 1: Cat care category definitions 9
Table 2: Belgium Cat Care value, 2001-2006 (EUR m, nominal prices) 20
Table 3: Belgium Cat Care value forecast, 2006-2011 (EUR m, nominal prices) 21
Table 4: Belgium Cat Care value, 2001-2006 (US$ m nominal prices) 23
Table 5: Belgium Cat Care value forecast, 2006-2011 (US$ m nominal prices) 24
Table 6: Belgium Cat Care volume, 2001-2006 (Kg/Liters/Units m) 26
Table 7: Belgium Cat Care volume forecast, 2006-2011 (Kg/Liters/Units m) 27
Table 8: Belgium Cat Care brand share, by value, 2005-2006 (%) 29
Table 9: Belgium Cat Care value, by brand 2005-2006 (EUR m nominal prices) 29
Table 10: Belgium Cat Care company share by value, 2005-2006 (%) 31
Table 11: Belgium Cat Care value, by company, 2005-2006 (EUR m nominal prices) 31
Table 12: Belgium Cat Care expenditure per head, 2001-2006 (EUR, nominal prices) 32
Table 13: Belgium Cat Care forecast expenditure per head, 2006-2011 (EUR, nominal prices) 33
Table 14: Belgium Cat Care expenditure per head, 2001-2006 (US$ nominal prices) 34
Table 15: Belgium Cat Care forecast expenditure per head, 2006-2011 (US$ nominal prices) 34
Table 16: Belgium Cat Care consumption per head, 2001-2006 (Kg/Liters/Units) 35
Table 17: Belgium Cat Care forecast consumption per head, 2006-2011 (Kg/Liters/Units) 35
Table 18: Nestle S.A. Key Facts 36
Table 19: Mars, Inc. Key Facts 39
Table 20: Belgium Cat food value, 2001-2006 (EUR m, nominal prices) 41
Table 21: Belgium Cat food value forecast, 2006-2011 (EUR m, nominal prices) 42
Table 22: Belgium Cat food value, 2001-2006 (US$ m nominal prices) 44
Table 23: Belgium Cat food value forecast, 2006-2011 (US$ m nominal prices) 45
Table 24: Belgium Cat food volume, 2001-2006 (Kg m) 47
Table 25: Belgium Cat food volume forecast, 2006-2011 (Kg m) 48
Table 26: Belgium Cat food brand share, by value, 2005-2006 (%) 50
Table 27: Belgium Cat food value, by brand 2005-2006 (EUR m nominal prices) 50
Table 28: Belgium Cat food company share by value, 2005-2006 (%) 52
Table 29: Belgium Cat food value, by company, 2005-2006 (EUR m nominal prices) 52
Table 30: Belgium Cat food expenditure per head, 2001-2006 (EUR, nominal prices) 53
Table 31: Belgium Cat food forecast expenditure per head, 2006-2011 (EUR, nominal prices) 53
Table 32: Belgium Cat food expenditure per head, 2001-2006 (US$ nominal prices) 54
Table 33: Belgium Cat food forecast expenditure per head, 2006-2011 (US$ nominal prices) 54
Table 34: Belgium Cat food consumption per head, 2001-2006 (Kg) 55
Table 35: Belgium Cat food forecast consumption per head, 2006-2011 (Kg) 55
Table 36: Belgium Cat litter value, 2001-2006 (EUR m, nominal prices) 56
Table 37: Belgium Cat litter value forecast, 2006-2011 (EUR m, nominal prices) 57
Table 38: Belgium Cat litter value, 2001-2006 (US$ m nominal prices) 59
Table 39: Belgium Cat litter value forecast, 2006-2011 (US$ m nominal prices) 60
Table 40: Belgium Cat litter volume, 2001-2006 (Kg m) 61
Table 41: Belgium Cat litter volume forecast, 2006-2011 (Kg m) 62
Table 42: Belgium Cat litter brand share, by value, 2005-2006 (%) 64
Table 43: Belgium Cat litter value, by brand 2005-2006 (EUR m nominal prices) 64
Table 44: Belgium Cat litter company share by value, 2005-2006 (%) 65
Table 45: Belgium Cat litter value, by company, 2005-2006 (EUR m nominal prices) 65
Table 46: Belgium Cat litter expenditure per head, 2001-2006 (EUR, nominal prices) 66
Table 47: Belgium Cat litter forecast expenditure per head, 2006-2011 (EUR, nominal prices) 66
Table 48: Belgium Cat litter expenditure per head, 2001-2006 (US$ nominal prices) 67
Table 49: Belgium Cat litter forecast expenditure per head, 2006-2011 (US$ nominal prices) 67
Table 50: Belgium Cat litter consumption per head, 2001-2006 (Kg) 68
Table 51: Belgium Cat litter forecast consumption per head, 2006-2011 (Kg) 68
Table 52: Belgium Cat toys value, 2001-2006 (EUR m, nominal prices) 69
Table 53: Belgium Cat toys value forecast, 2006-2011 (EUR m, nominal prices) 70
Table 54: Belgium Cat toys value, 2001-2006 (US$ m nominal prices) 72
Table 55: Belgium Cat toys value forecast, 2006-2011 (US$ m nominal prices) 73
Table 56: Belgium Cat toys volume, 2001-2006 (Units m) 74
Table 57: Belgium Cat toys volume forecast, 2006-2011 (Units m) 75
Table 58: Belgium Cat toys brand share, by value, 2005-2006 (%) 77
Table 59: Belgium Cat toys value, by brand 2005-2006 (EUR m nominal prices) 77
Table 60: Belgium Cat toys company share by value, 2005-2006 (%) 78
Table 61: Belgium Cat toys value, by company, 2005-2006 (EUR m nominal prices) 78
Table 62: Belgium Cat toys expenditure per head, 2001-2006 (EUR, nominal prices) 79
Table 63: Belgium Cat toys forecast expenditure per head, 2006-2011 (EUR, nominal prices) 79
Table 64: Belgium Cat toys expenditure per head, 2001-2006 (US$ nominal prices) 80
Table 65: Belgium Cat toys forecast expenditure per head, 2006-2011 (US$ nominal prices) 80
Table 66: Belgium Cat toys consumption per head, 2001-2006 (Units) 81
Table 67: Belgium Cat toys forecast consumption per head, 2006-2011 (Units) 81
Table 68: Belgium Cat treats & milk value, 2001-2006 (EUR m, nominal prices) 82
Table 69: Belgium Cat treats & milk value forecast, 2006-2011 (EUR m, nominal prices) 83
Table 70: Belgium Cat treats & milk value, 2001-2006 (US$ m nominal prices) 85
Table 71: Belgium Cat treats & milk value forecast, 2006-2011 (US$ m nominal prices) 86
Table 72: Belgium Cat treats & milk volume, 2001-2006 (Kg/Liters m) 88
Table 73: Belgium Cat treats & milk volume forecast, 2006-2011 (Kg/Liters m) 89
Table 74: Belgium Cat treats & milk brand share, by value, 2005-2006 (%) 91
Table 75: Belgium Cat treats & milk value, by brand 2005-2006 (EUR m nominal prices) 91
Table 76: Belgium Cat treats & milk company share by value, 2005-2006 (%) 93
Table 77: Belgium Cat treats & milk value, by company, 2005-2006 (EUR m nominal prices) 93
Table 78: Belgium Cat treats & milk expenditure per head, 2001-2006 (EUR, nominal prices) 94
Table 79: Belgium Cat treats & milk forecast expenditure per head, 2006-2011 (EUR, nominal prices) 94
Table 80: Belgium Cat treats & milk expenditure per head, 2001-2006 (US$ nominal prices) 95
Table 81: Belgium Cat treats & milk forecast expenditure per head, 2006-2011 (US$ nominal prices) 95
Table 82: Belgium Cat treats & milk consumption per head, 2001-2006 (Kg/Liters) 96
Table 83: Belgium Cat treats & milk forecast consumption per head, 2006-2011 (Kg/Liters) 96
Table 84: Global Cat Care market value, 2006 97
Table 85: Global Cat Care market split (value terms (US$ m), 2006) – Top 5 countries 100
Table 86: Global Cat Care market volume, 2006 101
Table 87: Global Cat Care market split (volume terms, 2006) – Top 5 countries 103
Table 88: Leading players - Top 5 countries 104
Table 89: Belgium Cat Food new product launches (reports) and SKUs, by company, 2006 105
Table 90: Belgium Cat Food new product launches (reports), by flavor and fragrances, 2006 106
Table 91: Belgium Cat Food new product launches (reports), by Package tags or Claims , 2006 106
Table 92: Belgium Cat Food new product launches (reports) 107
Table 93: Belgium Key Facts 109
Table 94: Belgium population, by age group, 2000-2005 (millions) 112
Table 95: Belgium population forecast, by age group, 2005-2010 (millions) 113
Table 96: Belgium population, by gender, 2000-2005 (millions) 113
Table 97: Belgium population forecast, by gender, 2005-2010 (millions) 114
Table 98: Belgium real GDP, 2000-2005 (EUR bn, 2005 prices) 114
Table 99: Belgium real GDP forecast, 2005-2010 (EUR bn, 2005 prices) 114
Table 100: Belgium nominal GDP, 2000-2005 (EUR bn, nominal prices) 115
Table 101: Belgium real GDP, 2000-2005 (US$ bn, 2005 prices) 115
Table 102: Belgium real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 115
Table 103: Belgium consumer price index, 2000-2005 (2000=100) 116
Table 104: Belgium consumer price index, 2005-2010 (2000=100) 116
Table 105: Belgium exchange rate, 2000-2005 116


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