Capturing the Global Market for Educational Technology (Strategy Focus)

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Capturing the Global Market for Educational Technology (Strategy Focus)
Market Briefing, June 2007, 1516 €

Description

IntroductionRepresenting an attractive opportunity for vendors, the market for learning management systems (LMS) is growing rapidly on a worldwide basis.
Yet in order for vendors to capture this opportunity successfully, they must understand the subtle nuances that characterize different global markets.ScopeForecasts spending on LMS solutions through 2012Identifies institutional preferences for LMS solutionsDiscusses how the US, UK and Australian markets differ in their uptake of LMS solutionsHighlightsImportant factors influence the adoption of educational technology.LMS is rapidly becoming a mission-critical application in higher education.The landscape for LMS adoption is diverse and evolving.Reasons to PurchaseUnderstand the market factors influencing investments in technology today and in the futureIdentify leading competitors in the global LMS marketDevelop a deep knowledge of market trends in order to develop more effective product development strategies

Sommaire

DATAMONITOR VIEW 1
CATALYST 1
SUMMARY 1
METHODOLOGY 1
ANALYSIS 3
Important factors influence the adoption of educational technology 3
A complex set of forces drives the uptake of educational technology 3
There are considerable hurdles to the more substantive adoption of educational technology 3
The global marketplace offers new opportunities for vendors serving education institutions 4
LMS is rapidly becoming a mission-critical application in higher education 4
US higher education institutions will increase spending on LMS through more broad and deep deployments 4
The uptake of LMS solutions will expand rapidly in the UK higher education market 5
The rate of growth for spending on LMS by Australian institutions will begin to slow over the near-term 6
The landscape for LMS adoption is diverse and evolving 7
There are four approaches that institutions are likely to take when selecting an LMS solution 7
Institutional preferences for LMS solutions are not monolithic and vary across geographic regions 9
Lecture capture solutions represent the next horizon for extending the power of LMS solutions 12
ACTIONS 15
While LMS is quickly becoming a mature solution, opportunities for growth still exist 15
Venodrs should tailor their strategy to the unique requirements of regional markets 15
Offering options will help LMS vendors to differentiate themselves in the market 15
APPENDIX 16
Abbreviations 16
Further reading 16
Ask the analyst 16