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Introduction
CRM technologies allow local governments to improve the delivery of constituent
services and increase internal efficiency. This Datamonitor report provides insight
into the market opportunities for CRM vendors in global local governments. This
report also includes a survey of 110 US state and local government agencies.
Scope
Overview of the local government market for CRM globally.
Profiles of key vendors serving the local government CRM market.
Phone-based interviews with 110 state and local government agencies
Sample included a cross-section of agencies by level of government, type and
size.
Highlights
Local governments are investing in CRM to improve the delivery of constituent
services and to streamline processes.
While many local
governments have implemented CRM applications on-site, Datamonitor believes
that there will be greater adoption of the hosted model in the future. In addition,
Datamonitor anticipated that voice-enabled software will become a larger component
of CRM systems for local government but will never completely replace live agents.
Reasons to Purchase
Enhance your messaging and positioning with current, in-depth information on
the local government market.
Tailor your CRM solutions strategy to address specific pain points facing local
governments.
Benchmark your company relative to vendors already supplying CRM to local governments. |