IntroductionHealthcare has always been at the cutting edge of technology in general, so it a surprise to see how little use healthcare has made of information technology.
This is changing rapidly as the industry begins to realize the full potential of these technologies, including Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP).ScopeThe report details the markets for CRM application software and ERP application software in healthcare payers and providers.Market characteristics for France, Germany the UK and USA.Market sizes and projections from 2004 to 2010.Growth of individual ERP and CRM applications.HighlightsSpending on healthcare is rising but demand is rising faster.
By helping to automate costly contacts with patient and purchasers offers, CRM one under-exploited way for them to do this.
For providers and, in particular, large hospital systems, ERP can offer the ability to produce cost savings of the type already realized in other industries.In France, Germany, the UK and the US combined; CRM software in healthcare will see a CAGR of 9%.
This compares with only 3% for the CRM market in all verticals.ERP software in healthcare will see a CAGR of 7%.
This compares with less than 2% for the ERP market in other verticals.Reasons to PurchaseDiscover the key success factors for software vendors and systems integrators hoping to sell CRM or ERP in healthcare.Understand how the individual market characteristics of each country dictate their demand for enterprise applications.Learn which applications will be most important to healthcare.