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Need to know exactly how far the Consumer Packaged Goods (CPG) industry has come online? eMarketer's CPG Online Report reviews how CPG companies are working with each other online and how they are working with the consumer online. The report covers the following topics: - value of internet-based trade, by specific CPG sectors (food product, beverage and tobacco, grocery product) - CPG information technology spending - public and private CPG exchanges - CPG online advertising - CPG branding online vs. B2C e-commerce sales |