IntroductionAn analysis of the findings from Datamonitor's 2007 Business Trends Survey of the higher education market.ScopeIn-depth interviews with 100 higher education institutions Geographic coverage includes: UK, US, Australia and New Zealand The study focuses on the business challenges, IT budget outlook and the degree to which the market has adopted BI, ERP and CRM solutions.
Respondents included IT decision-makers such as CIOs and CTOsHighlightsAs desktops consume a large percentage of the IT budget for many higher education institutions, many institutions find it difficult to make investments in more strategic solutions.
Improving quality of services to internal stakeholders has become an even more dominant priority to institutions.
In the near term CRM is likely to remain an emergent solution in higher educationReasons to PurchaseValidate your market messaging and positioning in the higher education market Compare higher education IT purchasing plans across geographies Identify what CRM solution functionality and vendor characteristics institutions will find most appealing