Business Intelligence has always been of interest to companies, even it used to be known under different terms then.
Management Information Systems (MIS), for instance, can be considered one of the forerunners of the BI business.
The term ?Business Intelligence? (BI) denotes both the analysis and the reporting of all existing company data, which allows to make strategic and operational decisions in due time.
BI tended to be an important topic mainly for large companies.
But with the IT available today, facilitating a quicker and more efficient use of data, BI has even risen in importance and it offers some respectable growth potential to the German Software and IT Services (SITS) market.