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The global outlook series on Broadcasting provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. An easy guide to What, Why, When, How, Where, and Who of an industry, the global outlook series provides a bird’s eye view of the broadcasting industry, and its changing semantics set into motion by the digital era. Also outlined are major transmission techniques, trends, and issues of prominence. Punctuated with 7 illustrative statistical tables, the global market penetration and reach is quantitatively analyzed. The research paper also recapitulates recent noteworthy mergers, and acquisitions. Regional markets briefly summarized with annotated research findings include the US, Canada, Europe, France, Germany, Italy, Spain, UK, Asia, Australia, China, Latin America, and Mexico. The purpose of the abstracted regional market discussion is to provide the reader a prelude to these markets. Also included is an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of 987 companies worldwide. |