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Broadcasting & Cable TV in China
Market Briefing, September 2007, 200  €


Description

Datamonitor's Broadcasting & Cable TV in China industry profile is an essential resource for top-level data and analysis covering the broadcasting & cable tv industry.
It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.
Scope * Contains an executive summary and data on value, volume and/or segmentation* Provides textual analysis of the industry’s recent performance and future prospects* Incorporates in-depth five forces competitive environment analysis and scorecards * Includes a five-year forecast of the industry* The leading companies are profiled with supporting key financial metrics * Supported by the key macroeconomic and demographic data affecting the market Highlights * Detailed information is included on market size, measured by value and/or volume * Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscapeWhy you should buy this report * Spot future trends and developments * Inform your business decisions * Add weight to presentations and marketing materials * Save time carrying out entry-level researchMarket DefinitionThe broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
The market is valued as the revenues generated by broadcasters through advertising, subscriptions, or public funds (either through TV licenses, general taxation, or donations).
Any currency conversions included in this report have been calculated using constant 2006 annual average exchange rates.Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.


Sommaire
 
TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Segmentation I 10
CHAPTER 4 Market Segmentation II 11
CHAPTER 5 Five Forces Analysis 12
5.1 Summary 12
5.2 Buyer Power 13
5.3 Supplier Power 14
5.4 New Entrants 15
5.5 Substitutes 16
5.6 Rivalry 17
CHAPTER 6 Leading Companies 18
6.1 Phoenix Satellite Television Holdings Limited 18
6.2 Time Warner Inc. 20
6.3 News Corporation Limited, The 24
CHAPTER 7 Market Forecasts 30
7.1 Market Value Forecast 30
CHAPTER 8 Macroeconomic Indicators 31
CHAPTER 9 Appendix 33
9.1 Methodology 33
9.2 Industry Associations 34
9.3 Related Datamonitor Research 34

LIST OF TABLES
Table 1: China Broadcasting & Cable TV Market Value: $ billion, 2002-2006 9
Table 2: China Broadcasting & Cable TV Market Segmentation I: % Share, by Value, 2006 10
Table 3: China Broadcasting & Cable TV Market Segmentation II: % Share, by Value, 2006 11
Table 4: Key Facts: Phoenix Satellite Television Holdings Limited 13
Table 5: Key Facts: Time Warner Inc. 15
Table 6: Key Financials: Time Warner Inc 18
Table 7: Key Facts: News Corporation Limited, The 19
Table 8: Key Financials: News Corporation Limited, The 23
Table 9: China Broadcasting & Cable TV Market Value Forecast: $ billion, 2006-2011 24
Table 10: China Size of Population (million) , 2002-2006 26
Table 11: China GDP (1995=100), 2002-2006 26
Table 12: China Inflation, 2002-2006 26
Table 13: China Exchange Rate, 2002 27

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