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Datamonitor's Books in the United States industry profile is an essential resource for top-level data and analysis covering the books industry. It includes detailed data on market size and segmentation, plus textual analysis of the key trends and competitive landscape, demographic information, and descriptions of the leading companies.Scope * Contains an executive summary and data on value, volume and segmentation* Provides textual analysis of the industry's prospects, competitive landscape and leading companies* Includes a five-year forecast of the industry* Supported by the key macroeconomic and demographic data affecting the marketWhy you should buy this report* Spot future trends and developments* Inform your business decisions* Add weight to presentations and marketing materials* Save time carrying out entry-level researchMarket DefinitionThe books market comprises publishers of academic, professional, general and other trade (fictions, non-fiction etc) books. This market excludes magazines or newspaper publishing. Market value refers to the domestic sales of books only at the retail sales price (RSP). Any currency conversion used in this report are at the 2005 constant annual average exchange rate. |