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Books in France
Market Report, September 2002, 198  €


Description

The French market for books has grown by 2.2% on the previous year to reach a value of Euro2.2 billion (US$2.1 billion) in 2001.
Over the review period, the market has suffered from economic adversity, such as the recessions at the beginning of the review period, as well as the introduction of the common European currency, the Euro.
This report is part of Euromonitor’s highly successful Major Market Profiles series.
These briefings provide concise, up-to-date, accurate and affordable analysis of 156 commercial, industrial and service sectors in France, Germany, the UK and the US.


Sommaire
 
Market Size

Market Sectors

Share of Market

Marketing Activity

Corporate Overview

Lagardère Group

Editions Gallimard

Vivendi Universal Sa

Flammarion Sa

Distribution

Consumer Profile

Market Forecasts

Sector Forecasts

Sources

Definitions

Research Methodology
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