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Books, Music and Video Retailing - France
Market Report, June 2005, 1045  €


Description

About this reportAbout the market… This report is essentially three reports in one as it covers three distinct markets, namely, book, music and video retailing.
The three product categories are often grouped together under the heading of “cultural goods” and while the three sectors have enjoyed varying degrees of success over the last five years, the products share certain similarities that justify our decision to include them in one report title.
Spending on books, music and video products in France amounted to €6,624 million including sales tax in 2003.
Within this total, spending on books represent the greatest share, making up just under half of the market’s value at €3,181 million.
The music market in France continues to come under threat.
2003 witnessed spending decline by 18.2% year-on-year in this category.
This negative trend continued in 2004.This report discusses this decline of CD music sales and the impact of digital downloads.
Additionally, the performance of books, music and video retailing is compared to that of the overall French retail landscape.About Mintel’s research… Pooling together the latest consumer research and freshest market analysis, Mintel's new report offers you all the insight and inspiration you need for designing clever, creative and profitable business strategy in the French market.
Use Mintel's research to:Develop your sales strategies to win share back from the markets dominant players Discover what consumers think about purchasing books, music and videos Pin point market potential before your competitors Track the sales performance and trading strengths and weaknesses of the market’s leading retailers Measure market forecasts and build realistic business models.
Intriguing findings include…The ten leading players in the French market account for 92.4% of the market, making this one of the most concentrated markets in this retail sector Women in France are greater consumers of books than men In 2004, spending on VHS declined by more than 50% year-on-year


Sommaire
 
Contents
 

 
Executive Summary – France
 

 
Books hold their ground…
 
While music suffers…
 
Market dominated by Fnac
 
Mixed market for independents
 
Strong national market
 
Digital music market booming
 
Retail market to remain subdued overall
 
Report Scope
 

 
Definitions
 
Booksellers
 
Music retailers
 
Video retailers
 
Home shopping retailers
 
Technical notes
 
Financial definitions
 
Currencies
 
Figure 1: Exchange rates: National currencies against the Euro, 2002-04
 
Country codes
 
VAT
 
Figure 2: Europe: Standard VAT rates, 2004
 
Other abbreviations
 
Background Data – France
 
Population
 
Figure 3: France: Population trends, 1999-2004
 
Figure 4: France: Population, by age group and sex, 2004
 
Figure 5: France: Households, 2003
 
Figure 6: France: Regions and major cities, 1999
 
Economy
 
Figure 7: France: Gross domestic product, 1995-2003
 
Figure 8: France: Consumer prices, 1997-2003
 
Figure 9: France: Consumer expenditure, 1995-2003
 
Figure 10: France: Detailed breakdown of spending on consumer goods, 1999-2003
 
The French Book, Music & Video Market
 
Market values and trends
 
Market value
 
Figure 11: France: Consumer spending on books, music and video, 1999-2004
 
Figure 12: France: Consumer spending on music, books and videos, 2003
 
Books
 
Sound recordings
 
DVD/VHS
 
Product breakdown
 
Books
 
Figure 13: France: Value of book publishers’ sales, 1999-2003
 
Figure 14: France: Value of book market by type of book, 2003
 
Music
 
Figure 15: France: Music sales by value and volume, 2000-04
 
Figure 16: France: Music sales by format, 2000-04
 
Video
 
Figure 17: France: Video sales by format, 1999-2004
 
Retail prices
 
Figure 18: France: Inflation in books, music and videos, 1999-2003
 
Channels of distribution
 
Figure 19: France: Channels of distribution for the book market, 2004
 
Figure 20: France: Channels of distribution for cultural goods market, 2004
 
Specialists
 
Grocers
 
Department stores
 
Home Shopping
 
Online
 
Book, music and video retailers
 
Sales values and trends
 
Figure 21: France: Retail sales of books, newspapers & stationery, 1999-2004 (f)
 
Enterprise and outlet data
 
Figure 22: France: Enterprise numbers, books, news and stationery retailers, 1994-2002
 
Consumer Trends
 
Introduction
 
Book buying
 
Figure 23: Number of books bought in the last 12 months in France, by gender, age, family income and region, 2004
 
Visiting bookshops, reading and buying books
 
Figure 24: Visiting bookshops, reading and buying books in France, by gender, age, family income and region, 2004
 
Music – CD, Music DVD and mini-disc purchasing
 
Figure 25: Purchasing of CDs, DVDs and mini discs in the last 12 months in France, by gender, age, family income and region, 2004
 
Video – DVD and Video purchasing
 
Figure 26: Purchasing of any videotapes or DVDs in the last 12 months in France, by gender, age, family income and region, 2004
 
Leading Players
 
Figure 27: France: Leading players, 2003/04
 
Market shares
 
Figure 28: France: Top ten retailers’ share of market, 2003
 
Music downloads
 
Figure 29: France: Leading digital music providers, 2005
 
Figure 30: Online sales by major French record companies, 2004
 
Prospects and Forecasts
 
Figure 31: France: Retail sales forecast, 2004-09 (f)
 
Major Company Profiles
 

 
amazon.com
 
Background
 
History
 
International expansion
 
Customer focus
 
Financial data
 
Figure 32: Amazon.com: Financial performance, 2000-04
 
International division outperforms North America
 
Figure 33: Amazon.com: Sales and gross profit by segment, 2001-04
 
Figure 34: Amazon: Sales by division, 2001-04
 
Products
 
Operations and systems
 
Loyalty card
 
SWOT
 
Bertelsmann DirectGroup
 
Background
 
Financial data
 
Bertelsmann Group
 
Figure 35: Bertelsmann Group: Financial performance, 1999-2003
 
Bertelsmann DirectGroup
 
Figure 36: Bertelsmann DirectGroup: Financial performance, 2000-03
 
DirectGroup operations
 
Figure 37: Bertelsmann DirectGroup: Sales by region and business type, 2003
 
Figure 38: Bertelsmann: DirectGroup clubs and businesses, 2003
 
Europe
 
European book clubs
 
Figure 39: BCA: Leading clubs, 2003
 
US
 
Asia
 
SWOT
 
Fnac (PPR)
 
Background
 
PPR acquisition
 
Diversification
 
Financial data
 
Figure 40: Fnac: Financial performance, 1999-2004
 
Figure 41: Fnac France: Sales growth, 2003
 
Market share
 
Figure 42: Fnac: Market share of core product categories in France, 2003
 
Figure 43: Fnac: Sales, by country, 2000-03
 
Figure 44: Fnac: Sales, by country, 2003
 
2004
 
Strategic direction
 
Outlets
 
Figure 45: Fnac: Outlet data, 1999-2004
 
France
 
International
 
E-commerce
 
Products
 
Figure 46: Fnac: Breakdown of sales by product category, 2003
 
SWOT
 
Hachette Distribution Services
 
Figure 47: Lagardère media: Organigram, 2004
 
Background
 
Acquisitions
 
Virgin Megastores
 
Focus/strategic direction
 
Financial data
 
Figure 48: Hachette Distribution Services: Financial performance, 2000-04
 
2004
 
Outlets
 
Figure 49: Hachette Distribution Services: Outlet data, 2000-04
 
Virgin Megastores
 
Other chains
 
E-commerce
 
Virgin
 
Furet du Nord/Payot
 
Products
 
Virgin Megastore
 
Mix shifting
 
Other chains
 
SWOT
 
Virgin Entertainment Group
 
Background
 
UK and Republic of Ireland
 
The demise of Our Price
 
Some converted…
 
…some sold
 
Continental Europe
 
France
 
Financial data
 
Figure 50: Virgin: UK & Ireland financial performance, 1998/99-2002/03
 
Figure 51: Virgin Entertainment Europe: Financial performance, 1998/99-2002/03
 
Outlets
 
Figure 52: Virgin Entertainment Group: Outlet data, 2000/01-2004/05
 
Xpress comes…
 
…and goes
 
Figure 53: Virgin Megastore online (UK): Financial data: 2001-03
 
E-commerce
 
Products
 
Boosting depth of range
 
Loyalty card
 
Virgin Mobile concessions
 
SWOT
 
WH Smith
 
Background
 
Non-core retail activities
 
Refocusing
 
Latest developments
 
Financial data
 
Figure 54: WH Smith: Financial performance, 1999/2000-2003/04
 
Full-year performance
 
The worm turns
 
Focus on margins
 
Recent trading
 
Interim results
 
Outlets
 
Figure 55: WH Smith: Outlet data, 1999/2000-2003/04
 
Store portfolio strategy
 
E-commerce
 
Products
 
Books
 
Entertainment
 
Other
 
Loyalty card
 
SWOT
 
Mini Company Profiles
 
Gibert Joseph
 
Background
 
Financial data
 
Outlets
 
Les Librairies Privat
 
Background
 
Financial data
 
Outlets
 
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