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Bakery and Cereals in China to 2010
Market Report, February 2007, 396  €


Description

IntroductionThis databook is a detailed information resource covering all the key data points on Bakery & Cereals in China.
It includes comprehensive value volume segmentation and market share data.
The databook supplies actual data to 2005 and full forecasts to 2010.ScopeContains information on 6 categories: Bread & rolls, Breakfast cereals, Cakes & pastries, Cookies (sweet biscuits), Crackers and Morning goods.Provides market value, volume, expenditure and consumption data by market, segment and subsegment.Includes company and brand share data by category, as well as distribution channel data.Contains market value segmentation by demographic and socioeconomic group.HighlightsThe market for Bakery and Cereals in China increased between 2000-2005, growing at an average annual rate of 10.3%.The leading company in the market in 2005 was Altria Group, Inc..
The second-largest player was Beijing Daoxiangcun Foodstuffs with Panrico Group in third place.Reasons to PurchaseDiscover the major quantitative trends affecting the Bakery and Cereals markets.Understand consumers' consumption and expenditure patterns.Understand the future direction of the market with reliable historical data and full five year forecasting.

Sommaire
 
TABLE OF CONTENTS
ABOUT DATAMONITOR 2
TABLE OF CONTENTS 3
LIST OF TABLES 7
LIST OF FIGURES 17
CHAPTER 1 INTRODUCTION 19
What is this report about? 19
How to use this report 19
Definitions 19
CHAPTER 2 CHINA BAKERY & CEREALS 24
2.1 Value 24
2.2 Volume 31
2.3 Market Share 35
2.4 Distribution 39
2.5 Expenditure & consumption per head 40
2.6 ConsumerGraphics 45
CHAPTER 3 CHINA BREAD & ROLLS 47
3.1 Value 47
3.2 Volume 52
3.3 Market Share 55
3.4 Distribution 57
3.5 Expenditure & consumption per head 58
3.6 ConsumerGraphics 61
CHAPTER 4 CHINA BREAKFAST CEREALS 63
4.1 Value 63
4.2 Volume 68
4.3 Market Share 71
4.4 Distribution 73
4.5 Expenditure & consumption per head 74
4.6 ConsumerGraphics 77
CHAPTER 5 CHINA CAKES & PASTRIES 79
5.1 Value 79
5.2 Volume 84
5.3 Market Share 87
5.4 Distribution 89
5.5 Expenditure & consumption per head 90
5.6 ConsumerGraphics 93
CHAPTER 6 CHINA COOKIES (SWEET BISCUITS) 95
6.1 Value 95
6.2 Volume 103
6.3 Market Share 107
6.4 Distribution 109
6.5 Expenditure & consumption per head 110
6.6 ConsumerGraphics 116
CHAPTER 7 CHINA CRACKERS (SAVORY BISCUITS) 118
7.1 Value 118
7.2 Volume 124
7.3 Market Share 127
7.4 Distribution 129
7.5 Expenditure & consumption per head 130
7.6 ConsumerGraphics 134
CHAPTER 8 CHINA MORNING GOODS 136
8.1 Value 136
8.2 Volume 141
8.3 Market Share 144
8.4 Distribution 146
8.5 Expenditure & consumption per head 147
8.6 ConsumerGraphics 150
CHAPTER 9 CHINA SOCIOECONOMIC PROFILE 152
9.1 Country Overview 152
9.2 Key Facts 153
9.3 Political Overview 155
9.4 China Economic Overview 156
CHAPTER 10 CHINA MACROECONOMIC PROFILE 157
10.1 Macroeconomic Indicators 157
CHAPTER 11 RESEARCH METHODOLOGY 163
11.1 Methodology overview 163
11.2 Secondary research 164
11.3 Market modelling 165
11.4 Primary research 166
11.5 Data finalisation 167
11.6 Ongoing research 167
CHAPTER 12 APPENDIX 168
12.1 Future readings 168
12.2 How to contact experts in your industry 168

LIST OF TABLES
Table 1: Bakery & Cereals category definitions 20
Table 2: Bakery & Cereals distribution channels 22
Table 3: China Bakery & Cereals value, 2000-2005 (RMB m, nominal prices) 24
Table 4: China Bakery & Cereals value forecast, 2005-2010 (RMB m, nominal prices) 25
Table 5: China Bakery & Cereals value, 2000-2005 (RMB m, 2005 prices) 27
Table 6: China Bakery & Cereals value forecast, 2005-2010 (RMB m, 2005 prices) 28
Table 7: China Bakery & Cereals value, 2000-2005 (US$ m nominal prices) 29
Table 8: China Bakery & Cereals value forecast, 2005-2010 (US$ m nominal prices) 29
Table 9: China Bakery & Cereals volume, 2000-2005 (Kg m) 31
Table 10: China Bakery & Cereals volume forecast, 2005-2010 (Kg m) 32
Table 11: China Bakery & Cereals brand share, by value, 2004-2005 (%) 35
Table 12: China Bakery & Cereals value, by brand, 2004-2005 (RMB m nominal prices) 36
Table 13: China Bakery & Cereals company share, by value, 2004-2005 (%) 37
Table 14: China Bakery & Cereals value, by company, 2004-2005 (RMB m nominal prices) 38
Table 15: China Bakery & Cereals distribution channels, by value, 2004-2005 (%) 39
Table 16: China Bakery & Cereals value, by distribution channel, 2004-2005 (RMB m nominal prices) 39
Table 17: China Bakery & Cereals expenditure per head, 2000-2005 (RMB, nominal prices) 40
Table 18: China Bakery & Cereals forecast expenditure per head, 2005-2010 (RMB, nominal prices) 41
Table 19: China Bakery & Cereals expenditure per head, 2000-2005 (US$ nominal prices) 42
Table 20: China Bakery & Cereals forecast expenditure per head, 2005-2010 (US$ nominal prices) 43
Table 21: China Bakery & Cereals consumption per head, 2000-2005 (Kg) 44
Table 22: China Bakery & Cereals forecast consumption per head, 2005-2010 (Kg) 44
Table 23: China Bakery & Cereals value, by age group, 2005 45
Table 24: China Bakery & Cereals value, by income group, 2005 45
Table 25: China Bakery & Cereals value, by gender, 2005 45
Table 26: China Bakery & Cereals value, by marital status, 2005 46
Table 27: China Bakery & Cereals value, by size of household, 2005 46
Table 28: China Bakery & Cereals value, by urban/rural residence, 2005 46
Table 29: China Bread & rolls value, 2000-2005 (RMB m, nominal prices) 47
Table 30: China Bread & rolls value forecast, 2005-2010 (RMB m, nominal prices) 47
Table 31: China Bread & rolls value, 2000-2005 (RMB m, 2005 prices) 49
Table 32: China Bread & rolls value forecast, 2005-2010 (RMB m, 2005 prices) 49
Table 33: China Bread & rolls value, 2000-2005 (US$ m nominal prices) 50
Table 34: China Bread & rolls value forecast, 2005-2010 (US$ m nominal prices) 50
Table 35: China Bread & rolls volume, 2000-2005 (Kg m) 52
Table 36: China Bread & rolls volume forecast, 2005-2010 (Kg m) 52
Table 37: China Bread & rolls brand share, by value, 2004-2005 (%) 55
Table 38: China Bread & rolls value, by brand, 2004-2005 (RMB m nominal prices) 55
Table 39: China Bread & rolls company share, by value, 2004-2005 (%) 56
Table 40: China Bread & rolls value, by company, 2004-2005 (RMB m nominal prices) 56
Table 41: China Bread & rolls distribution channels, by value, 2004-2005 (%) 57
Table 42: China Bread & rolls value, by distribution channel, 2004-2005 (RMB m nominal prices) 57
Table 43: China Bread & rolls expenditure per head, 2000-2005 (RMB, nominal prices) 58
Table 44: China Bread & rolls forecast expenditure per head, 2005-2010 (RMB, nominal prices) 58
Table 45: China Bread & rolls expenditure per head, 2000-2005 (US$ nominal prices) 59
Table 46: China Bread & rolls forecast expenditure per head, 2005-2010 (US$ nominal prices) 59
Table 47: China Bread & rolls consumption per head, 2000-2005 (Kg) 60
Table 48: China Bread & rolls forecast consumption per head, 2005-2010 (Kg) 60
Table 49: China Bread & rolls value, by age group, 2005 61
Table 50: China Bread & rolls value, by income group, 2005 61
Table 51: China Bread & rolls value, by gender, 2005 61
Table 52: China Bread & rolls value, by marital status, 2005 62
Table 53: China Bread & rolls value, by size of household, 2005 62
Table 54: China Bread & rolls value, by urban/rural residence, 2005 62
Table 55: China Breakfast cereals value, 2000-2005 (RMB m, nominal prices) 63
Table 56: China Breakfast cereals value forecast, 2005-2010 (RMB m, nominal prices) 63
Table 57: China Breakfast cereals value, 2000-2005 (RMB m, 2005 prices) 65
Table 58: China Breakfast cereals value forecast, 2005-2010 (RMB m, 2005 prices) 65
Table 59: China Breakfast cereals value, 2000-2005 (US$ m nominal prices) 66
Table 60: China Breakfast cereals value forecast, 2005-2010 (US$ m nominal prices) 66
Table 61: China Breakfast cereals volume, 2000-2005 (Kg m) 68
Table 62: China Breakfast cereals volume forecast, 2005-2010 (Kg m) 68
Table 63: China Breakfast cereals brand share, by value, 2004-2005 (%) 71
Table 64: China Breakfast cereals value, by brand, 2004-2005 (RMB m nominal prices) 71
Table 65: China Breakfast cereals company share, by value, 2004-2005 (%) 72
Table 66: China Breakfast cereals value, by company, 2004-2005 (RMB m nominal prices) 72
Table 67: China Breakfast cereals distribution channels, by value, 2004-2005 (%) 73
Table 68: China Breakfast cereals value, by distribution channel, 2004-2005 (RMB m nominal prices) 73
Table 69: China Breakfast cereals expenditure per head, 2000-2005 (RMB, nominal prices) 74
Table 70: China Breakfast cereals forecast expenditure per head, 2005-2010 (RMB, nominal prices) 74
Table 71: China Breakfast cereals expenditure per head, 2000-2005 (US$ nominal prices) 75
Table 72: China Breakfast cereals forecast expenditure per head, 2005-2010 (US$ nominal prices) 75
Table 73: China Breakfast cereals consumption per head, 2000-2005 (Kg) 76
Table 74: China Breakfast cereals forecast consumption per head, 2005-2010 (Kg) 76
Table 75: China Breakfast cereals value, by age group, 2005 77
Table 76: China Breakfast cereals value, by income group, 2005 77
Table 77: China Breakfast cereals value, by gender, 2005 77
Table 78: China Breakfast cereals value, by marital status, 2005 78
Table 79: China Breakfast cereals value, by size of household, 2005 78
Table 80: China Breakfast cereals value, by urban/rural residence, 2005 78
Table 81: China Cakes & pastries value, 2000-2005 (RMB m, nominal prices) 79
Table 82: China Cakes & pastries value forecast, 2005-2010 (RMB m, nominal prices) 79
Table 83: China Cakes & pastries value, 2000-2005 (RMB m, 2005 prices) 81
Table 84: China Cakes & pastries value forecast, 2005-2010 (RMB m, 2005 prices) 81
Table 85: China Cakes & pastries value, 2000-2005 (US$ m nominal prices) 82
Table 86: China Cakes & pastries value forecast, 2005-2010 (US$ m nominal prices) 82
Table 87: China Cakes & pastries volume, 2000-2005 (Kg m) 84
Table 88: China Cakes & pastries volume forecast, 2005-2010 (Kg m) 84
Table 89: China Cakes & pastries brand share, by value, 2004-2005 (%) 87
Table 90: China Cakes & pastries value, by brand, 2004-2005 (RMB m nominal prices) 87
Table 91: China Cakes & pastries company share, by value, 2004-2005 (%) 88
Table 92: China Cakes & pastries value, by company, 2004-2005 (RMB m nominal prices) 88
Table 93: China Cakes & pastries distribution channels, by value, 2004-2005 (%) 89
Table 94: China Cakes & pastries value, by distribution channel, 2004-2005 (RMB m nominal prices) 89
Table 95: China Cakes & pastries expenditure per head, 2000-2005 (RMB, nominal prices) 90
Table 96: China Cakes & pastries forecast expenditure per head, 2005-2010 (RMB, nominal prices) 90
Table 97: China Cakes & pastries expenditure per head, 2000-2005 (US$ nominal prices) 91
Table 98: China Cakes & pastries forecast expenditure per head, 2005-2010 (US$ nominal prices) 91
Table 99: China Cakes & pastries consumption per head, 2000-2005 (Kg) 92
Table 100: China Cakes & pastries forecast consumption per head, 2005-2010 (Kg) 92
Table 101: China Cakes & pastries value, by age group, 2005 93
Table 102: China Cakes & pastries value, by income group, 2005 93
Table 103: China Cakes & pastries value, by gender, 2005 93
Table 104: China Cakes & pastries value, by marital status, 2005 94
Table 105: China Cakes & pastries value, by size of household, 2005 94
Table 106: China Cakes & pastries value, by urban/rural residence, 2005 94
Table 107: China Cookies (sweet biscuits) value, 2000-2005 (RMB m, nominal prices) 95
Table 108: China Cookies (sweet biscuits) value forecast, 2005-2010 (RMB m, nominal prices) 96
Table 109: China Cookies (sweet biscuits) value, 2000-2005 (RMB m, 2005 prices) 98
Table 110: China Cookies (sweet biscuits) value forecast, 2005-2010 (RMB m, 2005 prices) 99
Table 111: China Cookies (sweet biscuits) value, 2000-2005 (US$ m nominal prices) 100
Table 112: China Cookies (sweet biscuits) value forecast, 2005-2010 (US$ m nominal prices) 101
Table 113: China Cookies (sweet biscuits) volume, 2000-2005 (Kg m) 103
Table 114: China Cookies (sweet biscuits) volume forecast, 2005-2010 (Kg m) 104
Table 115: China Cookies (sweet biscuits) brand share, by value, 2004-2005 (%) 107
Table 116: China Cookies (sweet biscuits) value, by brand, 2004-2005 (RMB m nominal prices) 107
Table 117: China Cookies (sweet biscuits) company share, by value, 2004-2005 (%) 108
Table 118: China Cookies (sweet biscuits) value, by company, 2004-2005 (RMB m nominal prices) 108
Table 119: China Cookies (sweet biscuits) distribution channels, by value, 2004-2005 (%) 109
Table 120: China Cookies (sweet biscuits) value, by distribution channel, 2004-2005 (RMB m nominal prices) 109
Table 121: China Cookies (sweet biscuits) expenditure per head, 2000-2005 (RMB, nominal prices) 110
Table 122: China Cookies (sweet biscuits) forecast expenditure per head, 2005-2010 (RMB, nominal prices) 111
Table 123: China Cookies (sweet biscuits) expenditure per head, 2000-2005 (US$ nominal prices) 112
Table 124: China Cookies (sweet biscuits) forecast expenditure per head, 2005-2010 (US$ nominal prices) 113
Table 125: China Cookies (sweet biscuits) consumption per head, 2000-2005 (Kg) 114
Table 126: China Cookies (sweet biscuits) forecast consumption per head, 2005-2010 (Kg) 115
Table 127: China Cookies (sweet biscuits) value, by age group, 2005 116
Table 128: China Cookies (sweet biscuits) value, by income group, 2005 116
Table 129: China Cookies (sweet biscuits) value, by gender, 2005 116
Table 130: China Cookies (sweet biscuits) value, by marital status, 2005 117
Table 131: China Cookies (sweet biscuits) value, by size of household, 2005 117
Table 132: China Cookies (sweet biscuits) value, by urban/rural residence, 2005 117
Table 133: China Crackers (savory biscuits) value, 2000-2005 (RMB m, nominal prices) 118
Table 134: China Crackers (savory biscuits) value forecast, 2005-2010 (RMB m, nominal prices) 119
Table 135: China Crackers (savory biscuits) value, 2000-2005 (RMB m, 2005 prices) 121
Table 136: China Crackers (savory biscuits) value forecast, 2005-2010 (RMB m, 2005 prices) 121
Table 137: China Crackers (savory biscuits) value, 2000-2005 (US$ m nominal prices) 122
Table 138: China Crackers (savory biscuits) value forecast, 2005-2010 (US$ m nominal prices) 122
Table 139: China Crackers (savory biscuits) volume, 2000-2005 (Kg m) 124
Table 140: China Crackers (savory biscuits) volume forecast, 2005-2010 (Kg m) 124
Table 141: China Crackers (savory biscuits) brand share, by value, 2004-2005 (%) 127
Table 142: China Crackers (savory biscuits) value, by brand, 2004-2005 (RMB m nominal prices) 127
Table 143: China Crackers (savory biscuits) company share, by value, 2004-2005 (%) 128
Table 144: China Crackers (savory biscuits) value, by company, 2004-2005 (RMB m nominal prices) 128
Table 145: China Crackers (savory biscuits) distribution channels, by value, 2004-2005 (%) 129
Table 146: China Crackers (savory biscuits) value, by distribution channel, 2004-2005 (RMB m nominal prices) 129
Table 147: China Crackers (savory biscuits) expenditure per head, 2000-2005 (RMB, nominal prices) 130
Table 148: China Crackers (savory biscuits) forecast expenditure per head, 2005-2010 (RMB, nominal prices) 131
Table 149: China Crackers (savory biscuits) expenditure per head, 2000-2005 (US$ nominal prices) 132
Table 150: China Crackers (savory biscuits) forecast expenditure per head, 2005-2010 (US$ nominal prices) 132
Table 151: China Crackers (savory biscuits) consumption per head, 2000-2005 (Kg) 133
Table 152: China Crackers (savory biscuits) forecast consumption per head, 2005-2010 (Kg) 133
Table 153: China Crackers (savory biscuits) value, by age group, 2005 134
Table 154: China Crackers (savory biscuits) value, by income group, 2005 134
Table 155: China Crackers (savory biscuits) value, by gender, 2005 134
Table 156: China Crackers (savory biscuits) value, by marital status, 2005 135
Table 157: China Crackers (savory biscuits) value, by size of household, 2005 135
Table 158: China Crackers (savory biscuits) value, by urban/rural residence, 2005 135
Table 159: China Morning goods value, 2000-2005 (RMB m, nominal prices) 136
Table 160: China Morning goods value forecast, 2005-2010 (RMB m, nominal prices) 136
Table 161: China Morning goods value, 2000-2005 (RMB m, 2005 prices) 138
Table 162: China Morning goods value forecast, 2005-2010 (RMB m, 2005 prices) 138
Table 163: China Morning goods value, 2000-2005 (US$ m nominal prices) 139
Table 164: China Morning goods value forecast, 2005-2010 (US$ m nominal prices) 139
Table 165: China Morning goods volume, 2000-2005 (Kg m) 141
Table 166: China Morning goods volume forecast, 2005-2010 (Kg m) 141
Table 167: China Morning goods brand share, by value, 2004-2005 (%) 144
Table 168: China Morning goods value, by brand, 2004-2005 (RMB m nominal prices) 144
Table 169: China Morning goods company share, by value, 2004-2005 (%) 145
Table 170: China Morning goods value, by company, 2004-2005 (RMB m nominal prices) 145
Table 171: China Morning goods distribution channels, by value, 2004-2005 (%) 146
Table 172: China Morning goods value, by distribution channel, 2004-2005 (RMB m nominal prices) 146
Table 173: China Morning goods expenditure per head, 2000-2005 (RMB, nominal prices) 147
Table 174: China Morning goods forecast expenditure per head, 2005-2010 (RMB, nominal prices) 147
Table 175: China Morning goods expenditure per head, 2000-2005 (US$ nominal prices) 148
Table 176: China Morning goods forecast expenditure per head, 2005-2010 (US$ nominal prices) 148
Table 177: China Morning goods consumption per head, 2000-2005 (Kg) 149
Table 178: China Morning goods forecast consumption per head, 2005-2010 (Kg) 149
Table 179: China Morning goods value, by age group, 2005 150
Table 180: China Morning goods value, by income group, 2005 150
Table 181: China Morning goods value, by gender, 2005 150
Table 182: China Morning goods value, by marital status, 2005 151
Table 183: China Morning goods value, by size of household, 2005 151
Table 184: China Morning goods value, by urban/rural residence, 2005 151
Table 185 : China Key Facts 153
Table 186: China population, by age group, 2000-2005 (millions) 157
Table 187: China population forecast, by age group, 2005-2010 (millions) 158
Table 188: China population, by gender, 2000-2005 (millions) 158
Table 189: China population forecast, by gender, 2005-2010 (millions) 159
Table 190: China real GDP, 2000-2005 (CNY bn, 2005 prices) 159
Table 191: China real GDP forecast, 2005-2010 (CNY bn, 2005 prices) 159
Table 192: China nominal GDP, 2000-2005 (CNY bn, nominal prices) 160
Table 193: China nominal GDP forecast, 2005-2010 (CNY bn, nominal prices) 160
Table 194: China real GDP, 2000-2005 (US$ bn, 2005 prices) 160
Table 195: China real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 161
Table 196: China consumer price index, 2000-2005 (2000=100) 161
Table 197: China consumer price index, 2005-2010 (2000=100) 161
Table 198: China exchange rate, 2000-2005 162


LIST OF FIGURES
Figure 1: China Bakery & Cereals value & value forecast, 2000-2010 (RMB m, nominal prices) 26
Figure 2: China Bakery & Cereals category growth comparison, by value, 2000-2010 30
Figure 3: China Bakery & Cereals volume & volume forecast, 2000-2010 (Kg m) 33
Figure 4: China Bakery & Cereals category growth comparison, by volume, 2000-2010 34
Figure 5: China Bread & rolls value & value forecast, 2000-2010 (RMB m, nominal prices) 48
Figure 6: China Bread & rolls segment growth comparison, by value, 2000-2010 51
Figure 7: China Bread & rolls volume & volume forecast, 2000-2010 (Kg m) 53
Figure 8: China Bread & rolls category growth comparison, by volume, 2000-2010 54
Figure 9: China Breakfast cereals value & value forecast, 2000-2010 (RMB m, nominal prices) 64
Figure 10: China Breakfast cereals segment growth comparison, by value, 2000-2010 67
Figure 11: China Breakfast cereals volume & volume forecast, 2000-2010 (Kg m) 69
Figure 12: China Breakfast cereals category growth comparison, by volume, 2000-2010 70
Figure 13: China Cakes & pastries value & value forecast, 2000-2010 (RMB m, nominal prices) 80
Figure 14: China Cakes & pastries segment growth comparison, by value, 2000-2010 83
Figure 15: China Cakes & pastries volume & volume forecast, 2000-2010 (Kg m) 85
Figure 16: China Cakes & pastries category growth comparison, by volume, 2000-2010 86
Figure 17: China Cookies (sweet biscuits) value & value forecast, 2000-2010 (RMB m, nominal prices) 97
Figure 18: China Cookies (sweet biscuits) segment growth comparison, by value, 2000-2010 102
Figure 19: China Cookies (sweet biscuits) volume & volume forecast, 2000-2010 (Kg m) 105
Figure 20: China Cookies (sweet biscuits) category growth comparison, by volume, 2000-2010s 106
Figure 21: China Crackers (savory biscuits) value & value forecast, 2000-2010 (RMB m, nominal prices) 120
Figure 22: China Crackers (savory biscuits) segment growth comparison, by value, 2000-2010 123
Figure 23: China Crackers (savory biscuits) volume & volume forecast, 2000-2010 (Kg m) 125
Figure 24: China Crackers (savory biscuits) category growth comparison, by volume, 2000-2010 126
Figure 25: China Morning goods value & value forecast, 2000-2010 (RMB m, nominal price 137
Figure 26: China Morning goods segment growth comparison, by value, 2000-2010 140
Figure 27: China Morning goods volume & volume forecast, 2000-2010 (Kg m) 142
Figure 28: China Morning goods category growth comparison, by volume, 2000-2010 143
Figure 29: Map of China 154
Figure 30: Annual data review process 164

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