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Bakery and Cereals in Chile to 2010
Market Report, February 2007, 396  €


Description

IntroductionThis databook is a detailed information resource covering all the key data points on Bakery & Cereals in Chile.
It includes comprehensive value volume segmentation and market share data.
The databook supplies actual data to 2005 and full forecasts to 2010.ScopeContains information on 6 categories: Bread & rolls, Breakfast cereals, Cakes & pastries, Cookies (sweet biscuits), Crackers and Morning goods.Provides market value, volume, expenditure and consumption data by market, segment and subsegment.Includes company and brand share data by category, as well as distribution channel data.Contains market value segmentation by demographic and socioeconomic group.HighlightsThe market for Bakery and Cereals in Chile increased between 2000-2005, growing at an average annual rate of 1.7%.The leading company in the market in 2005 was Grupo Bimbo S.A.
de C.V..
The second-largest player was Costa with Nestle S.A.
in third place.Reasons to PurchaseDiscover the major quantitative trends affecting the Bakery and Cereals markets.Understand consumers' consumption and expenditure patterns.Understand the future direction of the market with reliable historical data and full five year forecasting.


Sommaire
 
TABLE OF CONTENTS
ABOUT DATAMONITOR 2
TABLE OF CONTENTS 3
LIST OF TABLES 7
LIST OF FIGURES 17
CHAPTER 1 INTRODUCTION 19
What is this report about? 19
How to use this report 19
Definitions 19
CHAPTER 2 CHILE BAKERY & CEREALS 24
2.1 Value 24
2.2 Volume 31
2.3 Market Share 35
2.4 Distribution 39
2.5 Expenditure & consumption per head 40
2.6 ConsumerGraphics 45
CHAPTER 3 CHILE BREAD & ROLLS 47
3.1 Value 47
3.2 Volume 52
3.3 Market Share 55
3.4 Distribution 58
3.5 Expenditure & consumption per head 59
3.6 ConsumerGraphics 62
CHAPTER 4 CHILE BREAKFAST CEREALS 64
4.1 Value 64
4.2 Volume 69
4.3 Market Share 72
4.4 Distribution 74
4.5 Expenditure & consumption per head 75
4.6 ConsumerGraphics 78
CHAPTER 5 CHILE CAKES & PASTRIES 80
5.1 Value 80
5.2 Volume 85
5.3 Market Share 88
5.4 Distribution 90
5.5 Expenditure & consumption per head 91
5.6 ConsumerGraphics 94
CHAPTER 6 CHILE COOKIES (SWEET BISCUITS) 96
6.1 Value 96
6.2 Volume 104
6.3 Market Share 108
6.4 Distribution 110
6.5 Expenditure & consumption per head 111
6.6 ConsumerGraphics 117
CHAPTER 7 CHILE CRACKERS (SAVORY BISCUITS) 119
7.1 Value 119
7.2 Volume 125
7.3 Market Share 128
7.4 Distribution 130
7.5 Expenditure & consumption per head 131
7.6 ConsumerGraphics 134
CHAPTER 8 CHILE MORNING GOODS 136
8.1 Value 136
8.2 Volume 141
8.3 Market Share 144
8.4 Distribution 146
8.5 Expenditure & consumption per head 147
8.6 ConsumerGraphics 150
CHAPTER 9 CHILE SOCIOECONOMIC PROFILE 152
9.1 Country Overview 152
9.2 Key Facts 153
9.3 Political Overview 155
9.4 Chile Economic Overview 156
CHAPTER 10 CHILE MACROECONOMIC PROFILE 157
10.1 Macroeconomic Indicators 157
CHAPTER 11 RESEARCH METHODOLOGY 163
11.1 Methodology overview 163
11.2 Secondary research 164
11.3 Market modelling 165
11.4 Primary research 166
11.5 Data finalisation 167
11.6 Ongoing research 167
CHAPTER 12 APPENDIX 168
12.1 Future readings 168
12.2 How to contact experts in your industry 168

LIST OF TABLES
Table 1: Bakery & Cereals category definitions 20
Table 2: Bakery & Cereals distribution channels 22
Table 3: Chile Bakery & Cereals value, 2000-2005 (CLP m, nominal prices) 24
Table 4: Chile Bakery & Cereals value forecast, 2005-2010 (CLP m, nominal prices) 25
Table 5: Chile Bakery & Cereals value, 2000-2005 (CLP m, 2005 prices) 27
Table 6: Chile Bakery & Cereals value forecast, 2005-2010 (CLP m, 2005 prices) 28
Table 7: Chile Bakery & Cereals value, 2000-2005 (US$ m nominal prices) 29
Table 8: Chile Bakery & Cereals value forecast, 2005-2010 (US$ m nominal prices) 29
Table 9: Chile Bakery & Cereals volume, 2000-2005 (Kg m) 31
Table 10: Chile Bakery & Cereals volume forecast, 2005-2010 (Kg m) 32
Table 11: Chile Bakery & Cereals brand share, by value, 2004-2005 (%) 35
Table 12: Chile Bakery & Cereals value, by brand, 2004-2005 (CLP m nominal prices) 36
Table 13: Chile Bakery & Cereals company share, by value, 2004-2005 (%) 37
Table 14: Chile Bakery & Cereals value, by company, 2004-2005 (CLP m nominal prices) 38
Table 15: Chile Bakery & Cereals distribution channels, by value, 2004-2005 (%) 39
Table 16: Chile Bakery & Cereals value, by distribution channel, 2004-2005 (CLP m nominal prices) 39
Table 17: Chile Bakery & Cereals expenditure per head, 2000-2005 (CLP, nominal prices) 40
Table 18: Chile Bakery & Cereals forecast expenditure per head, 2005-2010 (CLP, nominal prices) 41
Table 19: Chile Bakery & Cereals expenditure per head, 2000-2005 (US$ nominal prices) 42
Table 20: Chile Bakery & Cereals forecast expenditure per head, 2005-2010 (US$ nominal prices) 43
Table 21: Chile Bakery & Cereals consumption per head, 2000-2005 (Kg) 44
Table 22: Chile Bakery & Cereals forecast consumption per head, 2005-2010 (Kg) 44
Table 23: Chile Bakery & Cereals value, by age group, 2005 45
Table 24: Chile Bakery & Cereals value, by income group, 2005 45
Table 25: Chile Bakery & Cereals value, by gender, 2005 45
Table 26: Chile Bakery & Cereals value, by marital status, 2005 46
Table 27: Chile Bakery & Cereals value, by size of household, 2005 46
Table 28: Chile Bakery & Cereals value, by urban/rural residence, 2005 46
Table 29: Chile Bread & rolls value, 2000-2005 (CLP m, nominal prices) 47
Table 30: Chile Bread & rolls value forecast, 2005-2010 (CLP m, nominal prices) 47
Table 31: Chile Bread & rolls value, 2000-2005 (CLP m, 2005 prices) 49
Table 32: Chile Bread & rolls value forecast, 2005-2010 (CLP m, 2005 prices) 49
Table 33: Chile Bread & rolls value, 2000-2005 (US$ m nominal prices) 50
Table 34: Chile Bread & rolls value forecast, 2005-2010 (US$ m nominal prices) 50
Table 35: Chile Bread & rolls volume, 2000-2005 (Kg m) 52
Table 36: Chile Bread & rolls volume forecast, 2005-2010 (Kg m) 52
Table 37: Chile Bread & rolls brand share, by value, 2004-2005 (%) 55
Table 38: Chile Bread & rolls value, by brand, 2004-2005 (CLP m nominal prices) 56
Table 39: Chile Bread & rolls company share, by value, 2004-2005 (%) 57
Table 40: Chile Bread & rolls value, by company, 2004-2005 (CLP m nominal prices) 57
Table 41: Chile Bread & rolls distribution channels, by value, 2004-2005 (%) 58
Table 42: Chile Bread & rolls value, by distribution channel, 2004-2005 (CLP m nominal prices) 58
Table 43: Chile Bread & rolls expenditure per head, 2000-2005 (CLP, nominal prices) 59
Table 44: Chile Bread & rolls forecast expenditure per head, 2005-2010 (CLP, nominal prices) 59
Table 45: Chile Bread & rolls expenditure per head, 2000-2005 (US$ nominal prices) 60
Table 46: Chile Bread & rolls forecast expenditure per head, 2005-2010 (US$ nominal prices) 60
Table 47: Chile Bread & rolls consumption per head, 2000-2005 (Kg) 61
Table 48: Chile Bread & rolls forecast consumption per head, 2005-2010 (Kg) 61
Table 49: Chile Bread & rolls value, by age group, 2005 62
Table 50: Chile Bread & rolls value, by income group, 2005 62
Table 51: Chile Bread & rolls value, by gender, 2005 62
Table 52: Chile Bread & rolls value, by marital status, 2005 63
Table 53: Chile Bread & rolls value, by size of household, 2005 63
Table 54: Chile Bread & rolls value, by urban/rural residence, 2005 63
Table 55: Chile Breakfast cereals value, 2000-2005 (CLP m, nominal prices) 64
Table 56: Chile Breakfast cereals value forecast, 2005-2010 (CLP m, nominal prices) 64
Table 57: Chile Breakfast cereals value, 2000-2005 (CLP m, 2005 prices) 66
Table 58: Chile Breakfast cereals value forecast, 2005-2010 (CLP m, 2005 prices) 66
Table 59: Chile Breakfast cereals value, 2000-2005 (US$ m nominal prices) 67
Table 60: Chile Breakfast cereals value forecast, 2005-2010 (US$ m nominal prices) 67
Table 61: Chile Breakfast cereals volume, 2000-2005 (Kg m) 69
Table 62: Chile Breakfast cereals volume forecast, 2005-2010 (Kg m) 69
Table 63: Chile Breakfast cereals brand share, by value, 2004-2005 (%) 72
Table 64: Chile Breakfast cereals value, by brand, 2004-2005 (CLP m nominal prices) 72
Table 65: Chile Breakfast cereals company share, by value, 2004-2005 (%) 73
Table 66: Chile Breakfast cereals value, by company, 2004-2005 (CLP m nominal prices) 73
Table 67: Chile Breakfast cereals distribution channels, by value, 2004-2005 (%) 74
Table 68: Chile Breakfast cereals value, by distribution channel, 2004-2005 (CLP m nominal prices) 74
Table 69: Chile Breakfast cereals expenditure per head, 2000-2005 (CLP, nominal prices) 75
Table 70: Chile Breakfast cereals forecast expenditure per head, 2005-2010 (CLP, nominal prices) 75
Table 71: Chile Breakfast cereals expenditure per head, 2000-2005 (US$ nominal prices) 76
Table 72: Chile Breakfast cereals forecast expenditure per head, 2005-2010 (US$ nominal prices) 76
Table 73: Chile Breakfast cereals consumption per head, 2000-2005 (Kg) 77
Table 74: Chile Breakfast cereals forecast consumption per head, 2005-2010 (Kg) 77
Table 75: Chile Breakfast cereals value, by age group, 2005 78
Table 76: Chile Breakfast cereals value, by income group, 2005 78
Table 77: Chile Breakfast cereals value, by gender, 2005 78
Table 78: Chile Breakfast cereals value, by marital status, 2005 79
Table 79: Chile Breakfast cereals value, by size of household, 2005 79
Table 80: Chile Breakfast cereals value, by urban/rural residence, 2005 79
Table 81: Chile Cakes & pastries value, 2000-2005 (CLP m, nominal prices) 80
Table 82: Chile Cakes & pastries value forecast, 2005-2010 (CLP m, nominal prices) 80
Table 83: Chile Cakes & pastries value, 2000-2005 (CLP m, 2005 prices) 82
Table 84: Chile Cakes & pastries value forecast, 2005-2010 (CLP m, 2005 prices) 82
Table 85: Chile Cakes & pastries value, 2000-2005 (US$ m nominal prices) 83
Table 86: Chile Cakes & pastries value forecast, 2005-2010 (US$ m nominal prices) 83
Table 87: Chile Cakes & pastries volume, 2000-2005 (Kg m) 85
Table 88: Chile Cakes & pastries volume forecast, 2005-2010 (Kg m) 85
Table 89: Chile Cakes & pastries brand share, by value, 2004-2005 (%) 88
Table 90: Chile Cakes & pastries value, by brand, 2004-2005 (CLP m nominal prices) 88
Table 91: Chile Cakes & pastries company share, by value, 2004-2005 (%) 89
Table 92: Chile Cakes & pastries value, by company, 2004-2005 (CLP m nominal prices) 89
Table 93: Chile Cakes & pastries distribution channels, by value, 2004-2005 (%) 90
Table 94: Chile Cakes & pastries value, by distribution channel, 2004-2005 (CLP m nominal prices) 90
Table 95: Chile Cakes & pastries expenditure per head, 2000-2005 (CLP, nominal prices) 91
Table 96: Chile Cakes & pastries forecast expenditure per head, 2005-2010 (CLP, nominal prices) 91
Table 97: Chile Cakes & pastries expenditure per head, 2000-2005 (US$ nominal prices) 92
Table 98: Chile Cakes & pastries forecast expenditure per head, 2005-2010 (US$ nominal prices) 92
Table 99: Chile Cakes & pastries consumption per head, 2000-2005 (Kg) 93
Table 100: Chile Cakes & pastries forecast consumption per head, 2005-2010 (Kg) 93
Table 101: Chile Cakes & pastries value, by age group, 2005 94
Table 102: Chile Cakes & pastries value, by income group, 2005 94
Table 103: Chile Cakes & pastries value, by gender, 2005 94
Table 104: Chile Cakes & pastries value, by marital status, 2005 95
Table 105: Chile Cakes & pastries value, by size of household, 2005 95
Table 106: Chile Cakes & pastries value, by urban/rural residence, 2005 95
Table 107: Chile Cookies (sweet biscuits) value, 2000-2005 (CLP m, nominal prices) 96
Table 108: Chile Cookies (sweet biscuits) value forecast, 2005-2010 (CLP m, nominal prices) 97
Table 109: Chile Cookies (sweet biscuits) value, 2000-2005 (CLP m, 2005 prices) 99
Table 110: Chile Cookies (sweet biscuits) value forecast, 2005-2010 (CLP m, 2005 prices) 100
Table 111: Chile Cookies (sweet biscuits) value, 2000-2005 (US$ m nominal prices) 101
Table 112: Chile Cookies (sweet biscuits) value forecast, 2005-2010 (US$ m nominal prices) 102
Table 113: Chile Cookies (sweet biscuits) volume, 2000-2005 (Kg m) 104
Table 114: Chile Cookies (sweet biscuits) volume forecast, 2005-2010 (Kg m) 105
Table 115: Chile Cookies (sweet biscuits) brand share, by value, 2004-2005 (%) 108
Table 116: Chile Cookies (sweet biscuits) value, by brand, 2004-2005 (CLP m nominal prices) 108
Table 117: Chile Cookies (sweet biscuits) company share, by value, 2004-2005 (%) 109
Table 118: Chile Cookies (sweet biscuits) value, by company, 2004-2005 (CLP m nominal prices) 109
Table 119: Chile Cookies (sweet biscuits) distribution channels, by value, 2004-2005 (%) 110
Table 120: Chile Cookies (sweet biscuits) value, by distribution channel, 2004-2005 (CLP m nominal prices) 110
Table 121: Chile Cookies (sweet biscuits) expenditure per head, 2000-2005 (CLP, nominal prices) 111
Table 122: Chile Cookies (sweet biscuits) forecast expenditure per head, 2005-2010 (CLP, nominal prices) 112
Table 123: Chile Cookies (sweet biscuits) expenditure per head, 2000-2005 (US$ nominal prices) 113
Table 124: Chile Cookies (sweet biscuits) forecast expenditure per head, 2005-2010 (US$ nominal prices) 114
Table 125: Chile Cookies (sweet biscuits) consumption per head, 2000-2005 (Kg) 115
Table 126: Chile Cookies (sweet biscuits) forecast consumption per head, 2005-2010 (Kg) 116
Table 127: Chile Cookies (sweet biscuits) value, by age group, 2005 117
Table 128: Chile Cookies (sweet biscuits) value, by income group, 2005 117
Table 129: Chile Cookies (sweet biscuits) value, by gender, 2005 117
Table 130: Chile Cookies (sweet biscuits) value, by marital status, 2005 118
Table 131: Chile Cookies (sweet biscuits) value, by size of household, 2005 118
Table 132: Chile Cookies (sweet biscuits) value, by urban/rural residence, 2005 118
Table 133: Chile Crackers (savory biscuits) value, 2000-2005 (CLP m, nominal prices) 119
Table 134: Chile Crackers (savory biscuits) value forecast, 2005-2010 (CLP m, nominal prices) 120
Table 135: Chile Crackers (savory biscuits) value, 2000-2005 (CLP m, 2005 prices) 122
Table 136: Chile Crackers (savory biscuits) value forecast, 2005-2010 (CLP m, 2005 prices) 122
Table 137: Chile Crackers (savory biscuits) value, 2000-2005 (US$ m nominal prices) 123
Table 138: Chile Crackers (savory biscuits) value forecast, 2005-2010 (US$ m nominal prices) 123
Table 139: Chile Crackers (savory biscuits) volume, 2000-2005 (Kg m) 125
Table 140: Chile Crackers (savory biscuits) volume forecast, 2005-2010 (Kg m) 125
Table 141: Chile Crackers (savory biscuits) brand share, by value, 2004-2005 (%) 128
Table 142: Chile Crackers (savory biscuits) value, by brand, 2004-2005 (CLP m nominal prices) 128
Table 143: Chile Crackers (savory biscuits) company share, by value, 2004-2005 (%) 129
Table 144: Chile Crackers (savory biscuits) value, by company, 2004-2005 (CLP m nominal prices) 129
Table 145: Chile Crackers (savory biscuits) distribution channels, by value, 2004-2005 (%) 130
Table 146: Chile Crackers (savory biscuits) value, by distribution channel, 2004-2005 (CLP m nominal prices) 130
Table 147: Chile Crackers (savory biscuits) expenditure per head, 2000-2005 (CLP, nominal prices) 131
Table 148: Chile Crackers (savory biscuits) forecast expenditure per head, 2005-2010 (CLP, nominal prices) 131
Table 149: Chile Crackers (savory biscuits) expenditure per head, 2000-2005 (US$ nominal prices) 132
Table 150: Chile Crackers (savory biscuits) forecast expenditure per head, 2005-2010 (US$ nominal prices) 132
Table 151: Chile Crackers (savory biscuits) consumption per head, 2000-2005 (Kg) 133
Table 152: Chile Crackers (savory biscuits) forecast consumption per head, 2005-2010 (Kg) 133
Table 153: Chile Crackers (savory biscuits) value, by age group, 2005 134
Table 154: Chile Crackers (savory biscuits) value, by income group, 2005 134
Table 155: Chile Crackers (savory biscuits) value, by gender, 2005 134
Table 156: Chile Crackers (savory biscuits) value, by marital status, 2005 135
Table 157: Chile Crackers (savory biscuits) value, by size of household, 2005 135
Table 158: Chile Crackers (savory biscuits) value, by urban/rural residence, 2005 135
Table 159: Chile Morning goods value, 2000-2005 (CLP m, nominal prices) 136
Table 160: Chile Morning goods value forecast, 2005-2010 (CLP m, nominal prices) 136
Table 161: Chile Morning goods value, 2000-2005 (CLP m, 2005 prices) 138
Table 162: Chile Morning goods value forecast, 2005-2010 (CLP m, 2005 prices) 138
Table 163: Chile Morning goods value, 2000-2005 (US$ m nominal prices) 139
Table 164: Chile Morning goods value forecast, 2005-2010 (US$ m nominal prices) 139
Table 165: Chile Morning goods volume, 2000-2005 (Kg m) 141
Table 166: Chile Morning goods volume forecast, 2005-2010 (Kg m) 141
Table 167: Chile Morning goods brand share, by value, 2004-2005 (%) 144
Table 168: Chile Morning goods value, by brand, 2004-2005 (CLP m nominal prices) 144
Table 169: Chile Morning goods company share, by value, 2004-2005 (%) 145
Table 170: Chile Morning goods value, by company, 2004-2005 (CLP m nominal prices) 145
Table 171: Chile Morning goods distribution channels, by value, 2004-2005 (%) 146
Table 172: Chile Morning goods value, by distribution channel, 2004-2005 (CLP m nominal prices) 146
Table 173: Chile Morning goods expenditure per head, 2000-2005 (CLP, nominal prices) 147
Table 174: Chile Morning goods forecast expenditure per head, 2005-2010 (CLP, nominal prices) 147
Table 175: Chile Morning goods expenditure per head, 2000-2005 (US$ nominal prices) 148
Table 176: Chile Morning goods forecast expenditure per head, 2005-2010 (US$ nominal prices) 148
Table 177: Chile Morning goods consumption per head, 2000-2005 (Kg) 149
Table 178: Chile Morning goods forecast consumption per head, 2005-2010 (Kg) 149
Table 179: Chile Morning goods value, by age group, 2005 150
Table 180: Chile Morning goods value, by income group, 2005 150
Table 181: Chile Morning goods value, by gender, 2005 150
Table 182: Chile Morning goods value, by marital status, 2005 151
Table 183: Chile Morning goods value, by size of household, 2005 151
Table 184: Chile Morning goods value, by urban/rural residence, 2005 151
Table 185: Chile Key Facts 153
Table 186: Chile population, by age group, 2000-2005 (millions) 157
Table 187: Chile population, by age group, 2005-2010 (millions) 158
Table 188: Chile population, by gender, 2000-2005 (millions) 158
Table 189: Chile population forecast, by gender, 2005-2010 (millions) 159
Table 190: Chile real GDP, 2000-2005 (CLP bn, 2005 prices) 159
Table 191: Chile real GDP forecast, 2005-2010 (CLP bn, 2005 prices) 159
Table 192: Chile nominal GDP, 2000-2005 (CLP bn, nominal prices) 160
Table 193: Chile nominal GDP, 2000-2005 (CLP bn, nominal prices) 160
Table 194: Chile real GDP, 2000-2005 (US$ bn, 2005 prices) 160
Table 195: Chile real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 161
Table 196: Chile consumer price index, 2000-2005 (2000=100) 161
Table 197: Chile consumer price index, 2005-2010 (2000=100) 161
Table 198: Chile exchange rate, 2000-2005 162


LIST OF FIGURES
Figure 1: Chile Bakery & Cereals value & value forecast, 2000-2010 (CLP m, nominal prices) 26
Figure 2: Chile Bakery & Cereals category growth comparison, by value, 2000-2010 30
Figure 3: Chile Bakery & Cereals volume & volume forecast, 2000-2010 (Kg m) 33
Figure 4: Chile Bakery & Cereals category growth comparison, by volume, 2000-2010 34
Figure 5: Chile Bread & rolls value & value forecast, 2000-2010 (CLP m, nominal prices) 48
Figure 6: Chile Bread & rolls segment growth comparison, by value, 2000-2010 51
Figure 7: Chile Bread & rolls volume & volume forecast, 2000-2010 (Kg m) 53
Figure 8: Chile Bread & rolls category growth comparison, by volume, 2000-2010 54
Figure 9: Chile Breakfast cereals value & value forecast, 2000-2010 (CLP m, nominal prices) 65
Figure 10: Chile Breakfast cereals segment growth comparison, by value, 2000-2010 68
Figure 11: Chile Breakfast cereals volume & volume forecast, 2000-2010 (Kg m) 70
Figure 12: Chile Breakfast cereals category growth comparison, by volume, 2000-2010 71
Figure 13: Chile Cakes & pastries value & value forecast, 2000-2010 (CLP m, nominal prices) 81
Figure 14: Chile Cakes & pastries segment growth comparison, by value, 2000-2010 84
Figure 15: Chile Cakes & pastries volume & volume forecast, 2000-2010 (Kg m) 86
Figure 16: Chile Cakes & pastries category growth comparison, by volume, 2000-2010 87
Figure 17: Chile Cookies (sweet biscuits) value & value forecast, 2000-2010 (CLP m, nominal prices) 98
Figure 18: Chile Cookies (sweet biscuits) segment growth comparison, by value, 2000-2010 103
Figure 19: Chile Cookies (sweet biscuits) volume & volume forecast, 2000-2010 (Kg m) 106
Figure 20: Chile Cookies (sweet biscuits) category growth comparison, by volume, 2000-2010 107
Figure 21: Chile Crackers (savory biscuits) value & value forecast, 2000-2010 (CLP m, nominal prices) 121
Figure 22: Chile Crackers (savory biscuits) segment growth comparison, by value, 2000-2010 124
Figure 23: Chile Crackers (savory biscuits) volume & volume forecast, 2000-2010 (Kg m) 126
Figure 24: Chile Crackers (savory biscuits) category growth comparison, by volume, 2000-2010 127
Figure 25: Chile Morning goods value & value forecast, 2000-2010 (CLP m, nominal prices) 137
Figure 26: Chile Morning goods segment growth comparison, by value, 2000-2010 140
Figure 27: Chile Morning goods volume & volume forecast, 2000-2010 (Kg m) 142
Figure 28: Chile Morning goods category growth comparison, by volume, 2000-2010 143
Figure 29: Map of Chile 154
Figure 30: Annual data review process 164

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