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Baby Drinks in Romania to 2011
Market Report, November 2007, 396  €


Description

IntroductionThis databook is a detailed information resource covering all the key data points on Baby Drinks in Romania.
It includes comprehensive value volume segmentation and market share data.
The databook supplies actual data to 2006 and full forecasts to 2011.ScopeContains information on 2 categories: Infant Formula and Baby JuiceProvides market value, volume, expenditure and consumption data by market, segment and subsegmentIncludes company and brand share data by categoriesHighlightsThe market for Baby Drinks in Romania increased between 2001-2006, growing at an average annual rate of 1.8%.The leading company in the market in 2006 was Nestle S.A..
The second-largest player was HiPP UK Ltd with Novartis AG in third place.Reasons to PurchaseDiscover the major quantitative trends affecting the Baby Drinks marketsUnderstand consumers' consumption and expenditure patternsUnderstand the future direction of the market with reliable historical data and full five year forecasting

Sommaire
 
TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Baby Drinks 2
Summary category level - Infant Formula 3
Summary category level - Baby Juice 4
Chapter 2 INTRODUCTION 5
What is this report about? 5
How to use this report 5
Market Definition 6
Chapter 3 MARKET OVERVIEW 14
Value Analysis, 2001-2006 14
Value Analysis, 2006-2011 15
Value Analysis, US$ 2001-2006 17
Value Analysis, US$ 2006-2011 17
Volume Analysis, 2001-2006 19
Volume Analysis, 2006-2011 20
Company and Brand Share Analysis 23
Expenditure & consumption per capita 26
Chapter 4 LEADING COMPANY PROFILES 29
Nestle S.A. 29
Novartis AG 32
Chapter 5 CATEGORY ANALYSIS - INFANT FORMULA 34
Value Analysis, 2001-2006 34
Value Analysis, 2006-2011 35
Value Analysis, US$ 2001-2006 37
Value Analysis, US$ 2006-2011 37
Volume Analysis, 2001-2006 39
Volume Analysis, 2006-2011 40
Company and Brand Share Analysis 42
Expenditure & consumption per capita 44
Chapter 6 CATEGORY ANALYSIS - BABY JUICE 47
Value Analysis, 2001-2006 47
Value Analysis, 2006-2011 48
Value Analysis, US$ 2001-2006 50
Value Analysis, US$ 2006-2011 50
Volume Analysis, 2001-2006 52
Volume Analysis, 2006-2011 53
Company and Brand Share Analysis 56
Expenditure & consumption per capita 59
Chapter 7 COUNTRY COMPARISON 62
Value 62
Volume 67
Market Share 72
Chapter 8 ROMANIA SOCIOECONOMIC PROFILE 73
Country Overview 73
Key Facts 74
Political Overview 76
Romania Economic Overview 77
Chapter 9 ROMANIA MACROECONOMIC PROFILE 78
Macroeconomic Indicators 78
Chapter 10 RESEARCH METHODOLOGY 85
Methodology overview 85
Secondary research 86
Market modelling 87
Primary research 88
Data finalisation 88
Ongoing research 89
Chapter 11 APPENDIX 90
Future readings 90
How to contact experts in your industry 90


LIST OF FIGURES
Figure 1: Romania Baby Drinks value & value forecast, 2001-2011 (ROL m, nominal prices) 16
Figure 2: Romania Baby Drinks category growth comparison, by value, 2001-2011 18
Figure 3: Romania Baby Drinks volume & volume forecast, 2001-2011 (Kg/Liters m) 21
Figure 4: Romania Baby Drinks category growth comparison, by volume, 2001-2011 22
Figure 5: Romania Baby Drinks company share, by value, 2005-2006 (%) 24
Figure 6: Romania Infant Formula value & value forecast, 2001-2011 (ROL m, nominal prices) 36
Figure 7: Romania Infant Formula category growth comparison, by value, 2001-2011 38
Figure 8: Romania Infant Formula volume & volume forecast, 2001-2011 (Kg m) 41
Figure 9: Romania Infant Formula category growth comparison, by volume, 2001-2011 41
Figure 10: Romania Baby Juice value & value forecast, 2001-2011 (ROL m, nominal prices) 49
Figure 11: Romania Baby Juice category growth comparison, by value, 2001-2011 51
Figure 12: Romania Baby Juice volume & volume forecast, 2001-2011 (Liters m) 54
Figure 13: Romania Baby Juice category growth comparison, by volume, 2001-2011 55
Figure 14: Romania Baby Juice company share, by value, 2005-2006 (%) 57
Figure 15: Global Baby Drinks market split (value terms, 2006) – Top 5 countries 63
Figure 16: Global Baby Drinks market value, 2001 – 2006 (Top 5 countries) 66
Figure 17: Global Baby Drinks market split (volume terms, 2006) – Top 5 countries 68
Figure 18: Global Baby Drinks market volume, 2001 – 2006 (Top 5 countries) 71
Figure 19: Map of Romania 75
Figure 20: Annual data review process 86


LIST OF TABLES
Table 1: Baby Drinks category definitions 7
Table 2: Romania Baby Drinks value, 2001-2006 (ROL m, nominal prices) 14
Table 3: Romania Baby Drinks value forecast, 2006-2011 (ROL m, nominal prices) 15
Table 4: Romania Baby Drinks value, 2001-2006 (US$ m nominal prices) 17
Table 5: Romania Baby Drinks value forecast, 2006-2011 (US$ m nominal prices) 17
Table 6: Romania Baby Drinks volume, 2001-2006 (Kg/Liters m) 19
Table 7: Romania Baby Drinks volume forecast, 2006-2011 (Kg/Liters m) 20
Table 8: Romania Baby Drinks brand share, by value, 2005-2006 (%) 23
Table 9: Romania Baby Drinks value, by brand 2005-2006 (ROL m nominal prices) 23
Table 10: Romania Baby Drinks company share by value, 2005-2006 (%) 25
Table 11: Romania Baby Drinks value, by company, 2005-2006 (ROL m nominal prices) 25
Table 12: Romania Baby Drinks expenditure per capita, 2001-2006 (ROL, nominal prices) 26
Table 13: Romania Baby Drinks forecast expenditure per capita, 2006-2011 (ROL, nominal prices) 26
Table 14: Romania Baby Drinks expenditure per capita, 2001-2006 (US$ nominal prices) 27
Table 15: Romania Baby Drinks forecast expenditure per capita, 2006-2011 (US$ nominal prices) 27
Table 16: Romania Baby Drinks consumption per capita, 2001-2006 (Kg/Liters) 28
Table 17: Romania Baby Drinks forecast consumption per capita, 2006-2011 (Kg/Liters) 28
Table 18: Nestle S.A.Key Facts 29
Table 19: Novartis AG Key Facts 32
Table 20: Romania Infant Formula value, 2001-2006 (ROL m, nominal prices) 34
Table 21: Romania Infant Formula value forecast, 2006-2011 (ROL m, nominal prices) 35
Table 22: Romania Infant Formula value, 2001-2006 (US$ m nominal prices) 37
Table 23: Romania Infant Formula value forecast, 2006-2011 (US$ m nominal prices) 37
Table 24: Romania Infant Formula volume, 2001-2006 (Kg m) 39
Table 25: Romania Infant Formula volume forecast, 2006-2011 (Kg m) 40
Table 26: Romania Infant Formula brand share, by value, 2005-2006 (%) 42
Table 27: Romania Infant Formula value, by brand 2005-2006 (ROL m nominal prices) 42
Table 28: Romania Infant Formula company share by value, 2005-2006 (%) 43
Table 29: Romania Infant Formula value, by company, 2005-2006 (ROL m nominal prices) 43
Table 30: Romania Infant Formula expenditure per capita, 2001-2006 (ROL, nominal prices) 44
Table 31: Romania Infant Formula forecast expenditure per capita, 2006-2011 (ROL, nominal prices) 44
Table 32: Romania Infant Formula expenditure per capita, 2001-2006 (US$ nominal prices) 45
Table 33: Romania Infant Formula forecast expenditure per capita, 2006-2011 (US$ nominal prices) 45
Table 34: Romania Infant Formula consumption per capita, 2001-2006 (Kg) 46
Table 35: Romania Infant Formula forecast consumption per capita, 2006-2011 (Kg) 46
Table 36: Romania Baby Juice value, 2001-2006 (ROL m, nominal prices) 47
Table 37: Romania Baby Juice value forecast, 2006-2011 (ROL m, nominal prices) 48
Table 38: Romania Baby Juice value, 2001-2006 (US$ m nominal prices) 50
Table 39: Romania Baby Juice value forecast, 2006-2011 (US$ m nominal prices) 50
Table 40: Romania Baby Juice volume, 2001-2006 (Liters m) 52
Table 41: Romania Baby Juice volume forecast, 2006-2011 (Liters m) 53
Table 42: Romania Baby Juice brand share, by value, 2005-2006 (%) 56
Table 43: Romania Baby Juice value, by brand 2005-2006 (ROL m nominal prices) 56
Table 44: Romania Baby Juice company share by value, 2005-2006 (%) 58
Table 45: Romania Baby Juice value, by company, 2005-2006 (ROL m nominal prices) 58
Table 46: Romania Baby Juice expenditure per capita, 2001-2006 (ROL, nominal prices) 59
Table 47: Romania Baby Juice forecast expenditure per capita, 2006-2011 (ROL, nominal prices) 59
Table 48: Romania Baby Juice expenditure per capita, 2001-2006 (US$ nominal prices) 60
Table 49: Romania Baby Juice forecast expenditure per capita, 2006-2011 (US$ nominal prices) 60
Table 50: Romania Baby Juice consumption per capita, 2001-2006 (Liters) 61
Table 51: Romania Baby Juice forecast consumption per capita, 2006-2011 (Liters) 61
Table 52: Global Baby Drinks market value, 2006 62
Table 53: Global Baby Drinks market split (value terms (US$ m), 2006) – Top 5 countries 65
Table 54: Global Baby Drinks market volume, 2006 67
Table 55: Global Baby Drinks market split (volume terms, 2006) – Top 5 countries 70
Table 56: Leading players - Top 5 countries 72
Table 57: Romania Key Facts 74
Table 58: Romania population, by age group, 2000-2005 (millions) 78
Table 59: Romania population forecast, by age group, 2005-2010 (millions) 79
Table 60: Romania population, by gender, 2000-2005 (millions) 79
Table 61: Romania population forecast, by gender, 2005-2010 (millions) 80
Table 62: Romania real GDP, 2000-2005 (ROL bn, 2005 prices) 80
Table 63: Romania real GDP forecast, 2005-2010 (ROL bn, 2005 prices) 81
Table 64: Romania nominal GDP, 2000-2005 (ROL bn, nominal prices) 81
Table 65: Romania real GDP, 2000-2005 (US$ bn, 2005 prices) 82
Table 66: Romania real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 82
Table 67: Romania consumer price index, 2000-2005 (2000=100) 83
Table 68: Romania consumer price index, 2005-2010 (2000=100) 83
Table 69: Romania exchange rate, 2000-2005 84

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