|
The UK market for advertising has grown by more than 1.4% since 2000 to reach a value of just above £17.2 million (US$25.7 million) in 2001. The UK advertising industry still remains a world leader in terms of business won and creativity. This position has been enhanced in recent years, with the strong economic performance of the UK and the increasing integration of accounts in the UK, Europe and internationally. This report is part of Euromonitor’s highly successful Major Market Profiles series. These briefings provide concise, up-to-date, accurate and affordable analysis of 156 commercial, industrial and service sectors in key countries. |