IntroductionThis brief describes the state of voice business in Australia and New Zealand, concentrating on the main vertical markets using speech technology, market sizing and strategic recommendations.ScopeThe total market size of voice technology in Australia and New Zealand.How Australia / New Zealand sits proportionately to other APAC markets in terms of voice investment.The key vertical markets that currently use voice automation in Australia / New Zealand and the industries with the best future potential.Strategic recommendations outlining the best approaches for voice vendors to adopt when entering the Australia / New Zealand market.HighlightsComparatively, Australia / New Zealand is a costly region in which to employ contact center agents.
In conjunction with economic growth in both markets, unemployment rates have fallen lower than those found in many other industrialized countries.The total voice business investment in Australia / New Zealand will grow from just over $20m in 2003 to nearly $100m by 2008.
It is noted that annual growth increases year-on-year until 2007, at which point revenues will crest, in conjunction with market maturity and a likely shift in the economic cycle.Due to the mature nature of the Australian voice business market, vendors can realistically develop solutions specifically geared toward particular industries.Reasons to PurchaseLearn about how voice automation has flourished in Australia / New Zealand.Understand the key verticals in which to sell voice solutions.Gain knowledge of the growing SME voice deployments in Australia / New Zealand.